Insights

Growth Potential Despite recent financial challenges indicated by NYSE delisting proceedings, the company is actively raising capital through strategic recapitalizations, showing an ongoing commitment to operational growth and stability. Business development efforts can focus on providing financial advisory, restructuring, or growth capital solutions.

Market Expansion The company's recent announcement of increased revenue and a diversified experiential dining offering suggests opportunities to introduce new franchise or partnership models to expand its footprint within the hospitality and entertainment industry.

Technology Leverage With an emphasis on website tools like Squarespace Commerce, Google Analytics, and user engagement features, there is potential for SaaS providers to offer tailored digital solutions that enhance customer experience, operational efficiency, or online marketing capabilities.

Competitive Positioning As a business operating in the experiential dining space with a diversified service offering, the company may be interested in innovative marketing, customer loyalty programs, or data analytics services to strengthen its market position and attract larger corporate clients.

Employee & Customer Engagement With over 200 employees and a focus on unique entertainment options, there is an opportunity to provide HR or customer engagement platforms aimed at improving employee satisfaction or enhancing guest experiences in a competitive leisure market.

BRANDformula (formerly stripes) Tech Stack

BRANDformula (formerly stripes) uses 8 technology products and services including Cart Functionality, Squarespace Commerce, Google Fonts API, and more. Explore BRANDformula (formerly stripes)'s tech stack below.

  • Cart Functionality
    E-commerce
  • Squarespace Commerce
    E-commerce
  • Google Fonts API
    Font Scripts
  • Choices
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • Google Analytics
    Web Analytics
  • AddThis
    Widgets

Media & News

BRANDformula (formerly stripes)'s Email Address Formats

BRANDformula (formerly stripes) uses at least 2 format(s):
BRANDformula (formerly stripes) Email FormatsExamplePercentage
FLast@ctfsa.orgJDoe@ctfsa.org
98%
First.Last@ctfsa.orgJohn.Doe@ctfsa.org
2%
First@brand-formula.comJohn@brand-formula.com
100%

Frequently Asked Questions

Where is BRANDformula (formerly stripes)'s headquarters located?

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BRANDformula (formerly stripes)'s main headquarters is located at 790 Frontage Rd., Ste. 528 Northfield, IL 60093, US. The company has employees across 3 continents, including North AmericaEuropeAfrica.

What is BRANDformula (formerly stripes)'s phone number?

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You can contact BRANDformula (formerly stripes)'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BRANDformula (formerly stripes)'s stock symbol?

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BRANDformula (formerly stripes) is a publicly traded company; the company's stock symbol is PNST.

What is BRANDformula (formerly stripes)'s official website and social media links?

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BRANDformula (formerly stripes)'s official website is brand-formula.com and has social profiles on LinkedIn.

What is BRANDformula (formerly stripes)'s NAICS code?

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BRANDformula (formerly stripes)'s NAICS code is 5416 - Management, Scientific, and Technical Consulting Services.

How many employees does BRANDformula (formerly stripes) have currently?

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As of October 2025, BRANDformula (formerly stripes) has approximately 249 employees across 3 continents, including North AmericaEuropeAfrica. Key team members include President: H. J.Administrative Director And Co-Owner: L. F.Owner: M. M.. Explore BRANDformula (formerly stripes)'s employee directory with LeadIQ.

What industry does BRANDformula (formerly stripes) belong to?

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BRANDformula (formerly stripes) operates in the Business Consulting and Services industry.

What technology does BRANDformula (formerly stripes) use?

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BRANDformula (formerly stripes)'s tech stack includes Cart FunctionalitySquarespace CommerceGoogle Fonts APIChoicesjQueryHSTSGoogle AnalyticsAddThis.

What is BRANDformula (formerly stripes)'s email format?

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BRANDformula (formerly stripes)'s email format typically follows the pattern of FLast@ctfsa.org. Find more BRANDformula (formerly stripes) email formats with LeadIQ.

When was BRANDformula (formerly stripes) founded?

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BRANDformula (formerly stripes) was founded in 1999.
BRANDformula (formerly stripes)

BRANDformula (formerly stripes)

Business Consulting and ServicesUnited States201-500 Employees

...

Section iconCompany Overview

Headquarters
790 Frontage Rd., Ste. 528 Northfield, IL 60093, US
Phone number
Stock Symbol
PNST
NAICS Code
5416 - Management, Scientific, and Technical Consulting Services
Founded
1999
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    BRANDformula (formerly stripes)'s revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    BRANDformula (formerly stripes)'s revenue is estimated to be in the range of $250M$500M

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