Sustainable Product Focus Braskem America has made significant investments in bio-circular polymers and recycled content solutions, highlighting a strong commitment to sustainable materials. This presents an opportunity to develop sales strategies targeting eco-conscious brands and companies seeking to improve the environmental footprint of their packaging or products.

Innovation and R&D Leadership With its dedicated Innovation and Technology Center and ongoing development of bio-attributed polypropylene, Braskem demonstrates a focus on advanced materials and biotech innovations. This opens doors for partnerships or sales in high-tech industries that require cutting-edge plastics with sustainability credentials.

Market Expansion Activities Participation in industry events like PRSE 2025 and the promotion of post-consumer recycled content suggest active efforts to position itself as a leader in circular economy solutions. Engaging with these platforms could help identify new markets and customers interested in responsible sourcing and eco-friendly product options.

Community Engagement Programs Braskem’s STEM initiatives with local communities and sports organizations demonstrate a strong corporate social responsibility focus, which can be leveraged in B2B discussions with organizations valuing community and sustainability commitments as part of their brand identity.

Digital and Technology Adoption Utilizing modern tech stacks such as cloud service providers, analytics tools, and ad platforms indicates an openness to digital marketing and data-driven sales approaches. This can position sales efforts to align with their digital transformation initiatives, creating opportunities for innovative solution proposals.