Exclusive Agency Brausse Group North America represents ETERNA, a Bobst Group Company, positioning them as a trusted, exclusive partner for converting equipment in North America. Sales opportunities exist in leveraging this alliance to target printers and converters seeking high-quality, reliable converting solutions.

Industry Experience With over 30 years of supplying converting equipment, Brausse Group demonstrates deep market knowledge and long-standing relationships, including a lasting connection with Colbert Packaging. Leverage this history to approach mature accounts and win projects requiring proven track records.

Midmarket Focus Company size (11-50 employees) and revenue in the range of 10–25 million position Brausse as a mid-market player. Sales efforts can target growing mid-size converters and packaging houses seeking scalable, cost-effective converting equipment.

Strategic Partnerships Existing collaboration with Colbert Packaging and membership in the Independent Carton Group highlight a network-driven sales path. Explore co-marketing or joint pitches within ICG-affiliated members to accelerate opportunities in folding carton and packaging conversion.

Global Quality Value Emphasis on ETERNA’s globalization, innovation, and value provide a compelling message for customers prioritizing reliability and total cost of ownership. Frame opportunities around performance wins, downtime reduction, and economical value in converting lines.