Expansion and Capacity Growth Briess has demonstrated recent growth through the acquisition of a new malting facility in Manitowoc, Wisconsin, which significantly increases its malt production capacity. This expansion indicates a focus on scaling operations to meet higher demand, offering opportunities to provide complementary equipment, technology, and services that support increased production output.
Innovative Product Launches The company actively develops and launches new specialty ingredients, such as Blonde RoastOat Malt and BriesSweet Oat extract, expanding its product portfolio. This focus on innovation presents avenues for selling complementary ingredients, custom formulations, and technical support tailored to emerging market trends like organic and gluten-free products.
Market Diversification With its products serving beer, spirits, food, beverage, and pet food industries, Briess operates across diverse markets. This broad market reach creates multiple entry points for sales of specialty ingredients and ingredients processing solutions to different segments, increasing potential cross-selling opportunities.
Technological Investment Utilizing advanced technologies like SCADA, React, and modern web analytics suggests Briess values innovation and operational efficiency. Providing cutting-edge automation tools, data analytics solutions, or process optimization technologies could align well with their strategic priorities and drive sales growth.
Strategic Focus on Sustainability Briess offers gluten-free syrups and natural sweeteners, indicating a commitment to health-conscious and sustainable products. Leveraging this focus, sales opportunities exist in offering organic ingredients, sustainable packaging solutions, or eco-friendly manufacturing technologies to reinforce their positioning and meet consumer demand for responsible products.