Public Sector Growth Brother New Zealand already acts as an AoG panel provider for print technology and associated services to government agencies, schools, and councils. This presents enterprise grade MPS upsell opportunities, multi site deployments, and long term contracts for colour and mono print, scan to cloud, and secure printing—target procurement teams in NZ public sector.

Managed Print Expansion With a dedicated MPS program and a partner network (e.g., Barlop) to simplify IT ownership, Brother NZ can pitch bundled MPS with Konica Minolta A3 and A4 devices, aiming to increase average deal size, improve uptime, and deliver service level agreements that appeal to mid market firms and public sector clients.

Sustainability Advantage The WorldStar packaging awards and eco conscious packaging credentials support a sustainability narrative for buyers with green procurement mandates; position Brother NZ as the vendor of eco friendly print hardware, consumables, and packaging, enabling clients to reduce waste and energy use through modern printers and sustainable materials.

Product Expansion The new compact colour laser range (2026) and expanded A4 monochrome colour lines create compelling opportunities to cross sell to SMBs seeking modern, cost effective, scalable printing with MPS; emphasize colour capabilities and total cost of ownership reductions.

Regional Reach With head office in Tauranga and offices across NZ plus an extensive authorized partner network and Konica Minolta distribution, Brother NZ can serve nationwide opportunities, quickly mobilize localized support, and leverage cross selling between Brother and Konica Minolta solutions to win more government and enterprise deals.