Insights

Innovative Product Offerings Buoy offers a unique hydration and wellness solution that can transform any drink into a functional beverage, catering to a growing trend of health-conscious consumers looking for convenient yet sustainable options.

Partnership Opportunities Buoy collaborates with brands to enhance various beverages like kombucha, beer, teas, and more, presenting a sales opportunity for companies seeking to diversify their product offerings with innovative hydration solutions.

Retail Expansion With plans to onboard more retailers in Summer 2022, such as CVS stores, Buoy provides a chance for sales representatives to leverage the expanding retail presence and secure partnerships for wider distribution.

Sustainability Focus Buoy's commitment to sustainability, using 100% PCR materials and eco-friendly packaging, aligns with the growing consumer demand for environmentally responsible products, creating a sales angle for eco-conscious retailers and consumers.

Social Impact Initiatives Buoy's Buy One, Give One donation program and Chronic Illness Support Program not only contribute to social causes but also present a persuasive selling point for socially responsible retailers and health-focused establishments.

Buoy Tech Stack

Buoy uses 8 technology products and services including AWIN, BugSnag, TikTok Pixel, and more. Explore Buoy's tech stack below.

  • AWIN
    Affiliate Advertising Networks
  • BugSnag
    Analytics
  • TikTok Pixel
    Analytics
  • jQuery CDN
    Content Delivery Network
  • jsDelivr
    Content Delivery Network
  • Font Awesome
    Font Scripts
  • Envoy
    Load Balancers
  • Privy
    Marketing Automation

Media & News

Buoy's Email Address Formats

Buoy uses at least 1 format(s):
Buoy Email FormatsExamplePercentage
First@justaddbuoy.comJohn@justaddbuoy.com
50%
First@justaddbuoy.comJohn@justaddbuoy.com
50%

Frequently Asked Questions

Where is Buoy's headquarters located?

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Buoy's main headquarters is located at 3873 Ingraham St San Diego, California 92109 US. The company has employees across 1 continents, including North America.

What is Buoy's stock symbol?

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Buoy is a publicly traded company; the company's stock symbol is BUOY.L.

What is Buoy's official website and social media links?

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Buoy's official website is justaddbuoy.com and has social profiles on LinkedIn.

How much revenue does Buoy generate?

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As of January 2025, Buoy's annual revenue reached $750K.

What is Buoy's NAICS code?

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Buoy's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Buoy have currently?

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As of January 2025, Buoy has approximately 19 employees across 1 continents, including North America. Key team members include Chief Executive Officer: D. S.Chief Operating Officer (coo): C. P.Head Of Partnerships: K. D. G.. Explore Buoy's employee directory with LeadIQ.

What industry does Buoy belong to?

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Buoy operates in the Wellness and Fitness Services industry.

What technology does Buoy use?

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Buoy's tech stack includes AWINBugSnagTikTok PixeljQuery CDNjsDelivrFont AwesomeEnvoyPrivy.

What is Buoy's email format?

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Buoy's email format typically follows the pattern of . Find more Buoy email formats with LeadIQ.

When was Buoy founded?

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Buoy was founded in 2017.
Buoy

Buoy

Wellness and Fitness ServicesCalifornia, United States11-50 Employees

We're fed up 😡

With sugar and empty calories 😷
With artificial ingredients like maltodextrin and dextrose 🤢
With sweeteners like stevia 🥴
With an industry littered with single-serving plastics 😖
With hydration that only works with water 🤬

So, we spent two years working with a pharmaceutical expert to make Buoy, the people and planet-first future of hydration and wellness.

Now, transform any drink into a hydrating, functional beverage in just one squeeze.

Our daily electrolytes, ionic trace minerals and functional ingredients dissolve instantly and evenly in every beverage and are flavorless in everything but water.

Our form factor starts at the intersection of convenience and sustainability: 
— 100% Post Consumer Recycled (PCR) materials 
— 50 times less materials per serving than competitors 
— Lightweight for smaller carbon footprints 
— Ships Carbon Neutral in planet-friendly boxes and 100% kraft biodegradable mailers

We're rooted in giving back to the marginalized groups of people that need our essential nutrition the most:
— Buy One, Give One donates one bottle to a verified 501(c)3 nonprofit supporting people with chronic illnesses for every bottle sold on our site
— Chronic Illness Support Program for people using Buoy to manage a chronic illness to unlock deep discounts to offset healthcare costs

Buy directly on our site to enroll in the Anti-Yellow Pee Club, our flexible, planet-friendly subscription program that will have you feeling and moving your best, order after order.

Or, purchase in CVS stores nationwide with more retailers onboarding in Summer 2022.

If you own a brand, we partner with other companies to make hydrating kombucha, beer, teas, spa water and even soup.

Message us to start squeezing.

Section iconCompany Overview

Headquarters
3873 Ingraham St San Diego, California 92109 US
Stock Symbol
BUOY.L
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2017
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    Buoy's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Buoy's revenue is in the range of $10M

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