Insights

D2C Growth BURNHARD has evolved into a fully integrated direct-to-consumer brand since 2018, driven by data-informed product development and a content-driven marketing engine, indicating a strong opportunity for partnerships and wholesale-like collaborations that leverage their established online sales channel.

European Leader As the leading e-commerce D2C brand in the European gas grill segment with a focus on gas grills, pizza ovens, and outdoor cooking gear, there is potential to expand distribution across neighboring European markets or retailers seeking a high-profile, high-trust outdoor cooking lineup.

Warranty Partnership Recent move to extend warranties through a partnership with Hakuna signals openness to service and risk-sharing models; explore opportunities for extended-service plans, after-sales support programs, or co-branded protection offerings.

Tech-Driven Utilization of modern e-commerce tech stack (Shopware, cart functionality) and design tools (Autodesk Fusion 360) suggests compatibility with ODMs and supply-chain partners that emphasize digital ordering, BOM transparency, and rapid prototyping for co-developed electrified or enhanced outdoor cooking products.

Growth Readiness Revenue is in the low-to-mid range with multi-market exposure and a relatively lean employee base; this indicates appetite for scalable partnerships, mixed-channel distribution pilots, or white-label opportunities to accelerate market penetration while maintaining brand focus.

Similar companies to BURNHARD®

BURNHARD® Tech Stack

BURNHARD® uses 8 technology products and services including Meta Ads Manager, Adobe Creative Cloud, Power BI, and more. Explore BURNHARD®'s tech stack below.

BURNHARD®'s Email Address Formats

BURNHARD® uses at least 3 email formats:
BURNHARD® Email FormatsExamplePercentage
First.Last@burnhard.comJohn.Doe@burnhard.com
100%
First.Last@springlane.deJohn.Doe@springlane.de
99%
First@springlane.deJohn@springlane.de
1%

Frequently Asked Questions

What is BURNHARD®'s official website and social media links?

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BURNHARD®'s official website is burnhard.com and has social profiles on LinkedIn.

How much revenue does BURNHARD® generate?

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As of August 2026, BURNHARD®'s annual revenue is estimated to be $1M - $10M.

What is BURNHARD®'s NAICS code?

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BURNHARD®'s NAICS code is 335 - Electrical Equipment, Appliance, and Component Manufacturing.

How many employees does BURNHARD® have currently?

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As of August 2026, BURNHARD® has approximately 67 employees across 1 continents, including Europe. Key team members include Cfo: D. E., Vp People And Leadership: C. G. and Vice President Product Marketing: M. L. Explore BURNHARD®'s employee directory with LeadIQ.

What industry does BURNHARD® belong to?

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BURNHARD® operates in the Appliances, Electrical, and Electronics Manufacturing industry.

What technology does BURNHARD® use?

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BURNHARD®'s tech stack includes Meta Ads Manager, Adobe Creative Cloud, Power BI, SOLIDWORKS, Amazon Web Services, Usercentrics, Freshworks Freshdesk and Klaviyo.

What is BURNHARD®'s email format?

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BURNHARD®'s email format typically follows the pattern of First.Last@burnhard.com. Find more BURNHARD® email formats with LeadIQ.

How much funding has BURNHARD® raised to date?

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As of August 2026, BURNHARD® has raised $11M in funding. The last funding round occurred on Aug 13, 2019.

When was BURNHARD® founded?

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BURNHARD® was founded in 2012.
BURNHARD® logo

BURNHARD®

Appliances, Electrical, and Electronics ManufacturingNorth Rhine-Westphalia, Germany51-200 Employees

BURNHARD is a mid-sized German company in appliances, electrical, and electronics manufacturing that designs and produces outdoor cooking equipment. Based in Düsseldorf, North Rhine-Westphalia, it develops gas grills, pizza ovens, and smokers, positioning its products as high-performance gear for BBQ enthusiasts across Europe. The company emphasizes German engineering, direct customer feedback, and a commitment to quality and value. Since 2018, it has operated as a direct-to-consumer brand, leveraging data-driven product development and content-led marketing to reach European markets.

BURNHARD operates primarily as an e-commerce D2C brand within the European gas grill segment. Its target customers are BBQ enthusiasts seeking durable, high-quality outdoor cooking equipment, and it has recently expanded partnerships, such as a 2024 collaboration with Hakuna to introduce an extended warranty program.

Section iconCompany Overview

NAICS Code
335 - Electrical Equipment, Appliance, and Component Manufacturing
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $11M

    BURNHARD® has raised a total of $11M of funding over 3 rounds. Their latest funding round was raised on Aug 13, 2019 as a Series C.

  • $1M - $10M

    BURNHARD®'s revenue is estimated to be in the range of $1M - $10M

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