Insights

Strategic Acquisition CableMaster was acquired by Tide Rock Holdings, signaling a potential for expanded distribution, cross-sell of wire and cable solutions, and access to Tide Rock’s network of customers and partners for accelerated growth.

Mid-Mized Scale With 11-50 employees and revenue in the 25 to 50 million range, CableMaster presents opportunities to target mid-market OEMs and mid-sized distributors seeking specialized wire harnesses and custom cable solutions.

OEM Customization The company emphasizes customer-specific designs for OEMs, suggesting a sales path focused on high-value, engineered cable assemblies and tailored harness solutions for demanding applications.

Industrial Synergy Being in the appliances and electrical/electronics manufacturing space, CableMaster can be positioned for upsell in power cords, bulk wire, and integrated harness systems to complement existing supplier ecosystems.

Growth Momentum Existing digital stack (WordPress, Salesforce, Cloudflare) and publicized growth through acquisition imply readiness for scalable partnerships, CRM-driven account management, and enhanced post-sale services to win larger multi-year contracts.

CableMaster Tech Stack

CableMaster uses 8 technology products and services including WordPress, Cloudflare, OneTrust, and more. Explore CableMaster's tech stack below.

  • WordPress
    Content Management System
  • Cloudflare
    Content Management System
  • OneTrust
    Cookie Compliance
  • Salesforce
    Customer Relationship Management
  • ADP
    Human Resource Management System
  • Summernote
    Javascript Libraries
  • Choices
    Javascript Libraries
  • reCAPTCHA
    Security

CableMaster's Email Address Formats

CableMaster uses at least 2 format(s):
CableMaster Email FormatsExamplePercentage
FLast@cablemaster.netJDoe@cablemaster.net
90%
Last@cablemaster.netDoe@cablemaster.net
10%
FirstLast@cableandwire.comJohnDoe@cableandwire.com
67%
Last@cableandwire.comDoe@cableandwire.com
16%
First.Last@cableandwire.comJohn.Doe@cableandwire.com
9%
FirstL@cableandwire.comJohnD@cableandwire.com
8%

Frequently Asked Questions

What is CableMaster's official website and social media links?

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CableMaster's official website is cableandwire.com and has social profiles on LinkedIn.

How much revenue does CableMaster generate?

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As of July 2026, CableMaster's annual revenue is estimated to be $25M - $50M.

What is CableMaster's NAICS code?

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CableMaster's NAICS code is 335 - Electrical Equipment, Appliance, and Component Manufacturing.

How many employees does CableMaster have currently?

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As of July 2026, CableMaster has approximately 39 employees across 2 continents, including North AmericaEurope. Key team members include Regional Sales Director: L. R.Quality Manager: D. C.Regional Sales Manager: A. O.. Explore CableMaster's employee directory with LeadIQ.

What industry does CableMaster belong to?

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CableMaster operates in the Appliances, Electrical, and Electronics Manufacturing industry.

What technology does CableMaster use?

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CableMaster's tech stack includes WordPressCloudflareOneTrustSalesforceADPSummernoteChoicesreCAPTCHA.

What is CableMaster's email format?

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CableMaster's email format typically follows the pattern of FLast@cablemaster.net. Find more CableMaster email formats with LeadIQ.

When was CableMaster founded?

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CableMaster was founded in 1987.
CableMaster logo

CableMaster

Appliances, Electrical, and Electronics ManufacturingWisconsin, United States11-50 Employees

CableMaster is a New Berlin, Wisconsin-based distributor and manufacturer focused on wire and cable for the appliances, electrical, and electronics sectors. It provides solutions for demanding applications, including power cords, wire harnesses, bulk wire and cable, and customer-specific designs for original equipment manufacturers. The company emphasizes tailored configurations to address the needs of OEMs.

The business is positioned as a small to mid-sized player within its industry, serving OEM customers requiring customized wire and cable assemblies. In January 2022, Tide Rock Holdings acquired CableMaster Corp., marking a notable change in ownership. Information about the company is available on its website at https://cableandwire.com.

Section iconCompany Overview

NAICS Code
335 - Electrical Equipment, Appliance, and Component Manufacturing
Founded
1987
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    CableMaster's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    CableMaster's revenue is estimated to be in the range of $25M - $50M

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