Insights

Growth through Acquisition Cactus recently expanded its service portfolio by acquiring a majority interest in Baker Hughes' Surface Pressure Control business, indicating an openness to strategic growth opportunities and potential cross-selling of marketing services within the upstream energy sector.

Diverse Industry Focus With specialization in Healthcare, Retail, Financial Services, Travel, and Higher Education, Cactus serves a broad range of high-value markets, providing multiple avenues for tailored marketing and behavioral design solutions that can meet the unique needs of these industries.

Strong Financial Performance Reaching revenue between $250 million and $500 million with positive earnings, Cactus demonstrates solid financial health, making it a reliable partner for long-term marketing campaigns and strategic initiatives across its key sectors.

Innovative Methodology Utilizing its proprietary Belief and Behavior Design™ process, Cactus offers innovative, psychology-driven marketing strategies that can be positioned as a value-added service to clients seeking to increase customer engagement and behavior change.

Leadership and Industry Position Recent leadership transitions and board additions, including veteran executives like Ms. Tana Utley, indicate a focus on strong governance and strategic vision, positioning Cactus for continued growth and offering opportunities for collaborative initiatives aligned with industry trends.

Cactus Tech Stack

Cactus uses 8 technology products and services including Amazon Advertising, TikTok, git, and more. Explore Cactus's tech stack below.

  • Amazon Advertising
    Advertising
  • TikTok
    Audio, Video, Graphics
  • git
    Development
  • Microsoft Visual Studio
    Development
  • Hoefler&Co
    Font Scripts
  • Visual Studio Code
    Integrated Development Environments
  • React
    Javascript Frameworks
  • Slack
    Software Framework

Media & News

Cactus's Email Address Formats

Cactus uses at least 1 format(s):
Cactus Email FormatsExamplePercentage
First@cactusinc.comJohn@cactusinc.com
67%
FirstLast@cactusinc.comJohnDoe@cactusinc.com
30%
Last@cactusinc.comDoe@cactusinc.com
2%
F-Last@cactusinc.comJ-Doe@cactusinc.com
1%

Frequently Asked Questions

Where is Cactus's headquarters located?

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Cactus's main headquarters is located at 2128 15th Street Denver, Colorado 80202 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Cactus's phone number?

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You can contact Cactus's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Cactus's stock symbol?

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Cactus is a publicly traded company; the company's stock symbol is WHD.

What is Cactus's official website and social media links?

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Cactus's official website is cactusinc.com and has social profiles on LinkedIn.

What is Cactus's SIC code NAICS code?

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Cactus's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Cactus have currently?

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As of June 2026, Cactus has approximately 491 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: B. V.Owner: K. R.Hair Salon Owner: J. L.. Explore Cactus's employee directory with LeadIQ.

What industry does Cactus belong to?

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Cactus operates in the Advertising Services industry.

What technology does Cactus use?

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Cactus's tech stack includes Amazon AdvertisingTikTokgitMicrosoft Visual StudioHoefler&CoVisual Studio CodeReactSlack.

What is Cactus's email format?

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Cactus's email format typically follows the pattern of First@cactusinc.com. Find more Cactus email formats with LeadIQ.

When was Cactus founded?

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Cactus was founded in 1990.

Cactus

Advertising ServicesColorado, United States201-500 Employees

Cactus was founded in 1990 on the belief that creativity and innovation can solve the biggest, most complex brand challenges.

That belief has only become stronger over time. Because today, growth is harder to come by, competition is constant, media is fragmented, and the pace of change never really slows down. It’s a harsh environment for any brand.

So not only does it take a lot to survive, but to truly thrive – which is exactly what we've helped our client partners do for over 35 years. For decades, we’ve brought integrated strategy, creative, and media solutions to brands in highly competitive, complex industries – from healthcare to financial services, gaming to outdoor, and beyond.

If you're wrestling with a brand challenge, or navigating what's next, we'd love to talk. Reach out to Jill Allday, our VP of Growth – jill@cactusinc.com

Section iconCompany Overview

Headquarters
2128 15th Street Denver, Colorado 80202 United States
Phone number
SIC Code
8742 - Management Consulting Services
Stock Symbol
WHD
NAICS Code
541613 - Marketing Consulting Services
Founded
1990
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Cactus's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Cactus's revenue is estimated to be in the range of $250M$500M

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