Market Position Calder Casino operates a large slot and video poker floor with an electronic games pit and live card games, presenting cross-sell opportunities for integrated gaming systems, loyalty programs, and promotions to boost player engagement and average spend.

Growth Potential With over 1,100 machines and a modern non-smoking facility, there is room to upsell premium seating, player rewards, and targeted promotions to attract new guests and expand the casino’s high-frequency crowd.

Partnerships & Tech The casino’s tech stack and online advertising presence indicate openness to digital marketing, data analytics, and guest experience enhancements; this supports pursuing CRM, ad tech integrations, and omnichannel engagement solutions.

Financial Scale Revenue is in the mid single-digit tens of millions, suggesting opportunities for cost optimization services, scalable software for operations or marketing, and revenue-maximizing solutions tailored to mid-sized gaming for CDI-affiliated properties.

Strategic Fit As part of Churchill Downs Incorporated since 1999, Calder aligns with a broader gaming and hospitality portfolio, presenting a path for cross-property promotions, shared technology platforms, and enterprise-level procurement partnerships.