Telehealth Expansion Capitalize on the CPA’s history of telehealth and remote patient engagement partnerships to offer a scalable telehealth platform and integrated patient communication suite for physiotherapists. Target the association’s broad member network with co branded solutions, seamless scheduling, secure messaging, and CME aligned modules to expand access to care beyond traditional clinics.

Congress Sponsorship Leverage CPA Congress and Awards events as a channel for sponsorships and exhibit opportunities, offering end to end event technology, virtual attendance, streaming, and sponsor analytics. Propose services for registration, ticketing, content management, and post event engagement to maximize member value and revenue potential.

Member Communications With a large professional membership spanning practitioners students and affiliates, there is a clear need for enhanced CRM driven communications, marketing automation, and personalized learning outreach. Propose a unified member data layer, targeted CME promotions, and analytics to improve engagement and course completion rates.

Security and Compliance The current security and privacy posture provides a base for deeper protection. Offer advanced bot management, email deliverability optimization, secure forms, and privacy compliant data handling as a managed service to protect member data and maintain trust across the association.

Tech Modernization The use of modern web technologies and video distribution opens opportunities to unify content delivery, SEO optimization via structured data, and a learning ecosystem. Propose CMS modernization, LMS integration for continuing education, and video and content marketing services to boost reach and member engagement.