Insights

Expansion Momentum Cannabis NB is aggressively expanding with plans and actions including new store openings (Hanwell 2025 being the 30th location) and ongoing recruitment for new outlets, signaling strong sales opportunities through physical retail expansion and new market coverage.

Holiday Engagement The launch of seasonal programs such as the 2025 Holiday Countdown Calendar demonstrates readiness for limited-edition, high-velocity product campaigns that can be monetized via exclusive brand partnerships and cross-promotions with suppliers.

Diversified Portfolio A broad product mix spanning flower, extracts, concentrates, beverages and accessories provides multiple entry points for supplier partnerships, promotions, and category-focused campaigns to drive higher basket size and cross-selling.

Digital Backbone Adoption of modern tech stack including Power Platform, Power BI, Azure, Dynamics and analytics tools suggests strong potential for data-driven sales enablement, targeted promotions, and retailer-specific merchandising insights to optimize SKU performance.

Financial Health Strong quarterly results with notable net income and robust gross profit alongside solid product sales indicate creditworthy partner opportunities and capacity for co-marketing investments, promotions, and retailer-funded programs.

Similar companies to Cannabis NB

Cannabis NB Tech Stack

Cannabis NB uses 8 technology products and services including Microsoft Power Automate, Microsoft Power Platform, Power BI, and more. Explore Cannabis NB's tech stack below.

Media & News

Cannabis NB's Email Address Formats

Cannabis NB uses at least 1 email format:
Cannabis NB Email FormatsExamplePercentage
First.Last@cannabis-nb.comJohn.Doe@cannabis-nb.com
100%

Frequently Asked Questions

What is Cannabis NB's official website and social media links?

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Cannabis NB's official website is cannabis-nb.com and has social profiles on LinkedIn.

How much revenue does Cannabis NB generate?

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As of October 2026, Cannabis NB's annual revenue is estimated to be $10M - $25M.

What is Cannabis NB's NAICS code?

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Cannabis NB's NAICS code is 44-45 - Retail Trade.

How many employees does Cannabis NB have currently?

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As of October 2026, Cannabis NB has approximately 170 employees across 3 continents, including North America, Africa and Asia. Key team members include Senior Vice President Marketing, Category & Communications Anbl & Cnb: L. W., Vice President, Operations: D. S. and Director, Brand & Marketing: L. N. Explore Cannabis NB's employee directory with LeadIQ.

What industry does Cannabis NB belong to?

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Cannabis NB operates in the Retail industry.

What technology does Cannabis NB use?

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Cannabis NB's tech stack includes Microsoft Power Automate, Microsoft Power Platform, Power BI, Informatica, Microsoft Dynamics, Splunk, Microsoft Azure and Microsoft Sentinel.

What is Cannabis NB's email format?

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Cannabis NB's email format typically follows the pattern of First.Last@cannabis-nb.com. Find more Cannabis NB email formats with LeadIQ.

When was Cannabis NB founded?

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Cannabis NB was founded in 2018.
Cannabis NB logo

Cannabis NB

RetailNew Brunswick, Canada51-200 Employees

Cannabis NB is the sole legal retailer of recreational cannabis in New Brunswick, based in Fredericton. It offers a range of products—including flowers, extracts, concentrates, beverages, and accessories—through 20 stores with guided in-store service as well as online delivery and express options, all at competitive prices. The company’s work is anchored by a mandate of public education and consumer protection.

Its customers are adult residents of New Brunswick seeking safe, legally compliant access to cannabis and related products, with a mix of in-person assistive shopping and digital purchasing options. In 2025 the company expanded its footprint with a new store in Hanwell, NB, signaling ongoing growth within the provincial retail cannabis market.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Cannabis NB's revenue is estimated to be in the range of $10M - $25M

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