Insights

Expanding Retail Footprint Cannabis NB continues to grow its presence with new store openings, including a recent expansion into the United Kingdom, offering opportunities to introduce new product lines and localized promotional offers to diverse markets.

Product Innovation The launch of the 2025 Holiday Countdown Calendar and other exclusive products demonstrates a focus on limited-edition offerings and seasonal campaigns that can be leveraged to increase consumer engagement and sales through exclusive bundles or targeted marketing.

Diverse Product Portfolio With a broad portfolio including flowers, extracts, beverages, and accessories, there is potential to upsell or bundle complementary products, appealing to different customer segments and encouraging repeat purchases.

Strategic Marketing Initiatives like the Good to Know campaign and public education efforts position Cannabis NB as an authority in safe, legal cannabis, creating trust that can be translated into targeted sales strategies for both new and existing consumers.

Private Retail Channel The introduction of a private retail channel offers a unique sales avenue for partnering with private retailers under their own brands, providing opportunities for co-branded marketing campaigns and exclusive product collaborations.

Similar companies to Cannabis NB

Cannabis NB Tech Stack

Cannabis NB uses 8 technology products and services including Optimizely Content Management, Cart Functionality, Microsoft Excel, and more. Explore Cannabis NB's tech stack below.

  • Optimizely Content Management
    Content Management System
  • Cart Functionality
    E-commerce
  • Microsoft Excel
    Editors
  • Informatica
    Enterprise
  • core-js
    Javascript Libraries
  • Office 365
    Office Suites
  • Linux
    Programming Languages
  • Google Tag Manager
    Tag Management

Media & News

Cannabis NB's Email Address Formats

Cannabis NB uses at least 1 format(s):
Cannabis NB Email FormatsExamplePercentage
First.Last@cannabis-nb.comJohn.Doe@cannabis-nb.com
50%
First.Last@cannabis-nb.comJohn.Doe@cannabis-nb.com
50%

Frequently Asked Questions

Where is Cannabis NB's headquarters located?

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Cannabis NB's main headquarters is located at 170 Wilsey Road Fredericton, New Brunswick Canada. The company has employees across 3 continents, including North AmericaAfricaAsia.

What is Cannabis NB's official website and social media links?

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Cannabis NB's official website is cannabis-nb.com and has social profiles on LinkedIn.

What is Cannabis NB's NAICS code?

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Cannabis NB's NAICS code is 44-45 - Retail Trade.

How many employees does Cannabis NB have currently?

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As of February 2026, Cannabis NB has approximately 164 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Senior Vice President Marketing, Category & Communications Anbl & Cnb: L. W.Vice President, Operations: D. S.Director, Brand & Marketing: L. N.. Explore Cannabis NB's employee directory with LeadIQ.

What industry does Cannabis NB belong to?

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Cannabis NB operates in the Retail industry.

What technology does Cannabis NB use?

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Cannabis NB's tech stack includes Optimizely Content ManagementCart FunctionalityMicrosoft ExcelInformaticacore-jsOffice 365LinuxGoogle Tag Manager.

What is Cannabis NB's email format?

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Cannabis NB's email format typically follows the pattern of First.Last@cannabis-nb.com. Find more Cannabis NB email formats with LeadIQ.

When was Cannabis NB founded?

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Cannabis NB was founded in 2018.

Cannabis NB

RetailNew Brunswick, Canada51-200 Employees

Cannabis NB is the only legal retailer of recreational cannabis in the province of New Brunswick. The core focus of Cannabis NB is to offer a safe and quality product for consumers at a competitive price. It serves consumers through 20 stores to offer in person guided retail experience, as well as online delivery and express methods. Cannabis NB offers a diversified portfolio of cannabis products including flower, extracts, concentrates, beverages, and accessories. Our mandate is public education and protection, and all of us at Cannabis NB are committed to delivering on it. 

****

Cannabis NB est le seul détaillant légal de cannabis à usage récréatif dans la province du Nouveau-Brunswick. L’objectif principal de Cannabis NB est d’offrir aux consommateurs un produit sécuritaire et de qualité à un prix concurrentiel. L’entreprise sert les consommateurs par l’entremise de 20 magasins qui proposent une expérience de vente au détail guidée en personne ainsi que des services de livraison de commandes en ligne et des méthodes express. Cannabis NB propose un portefeuille diversifié de produits à base de cannabis, notamment des fleurs, des extraits, des concentrés, des boissons et des accessoires. Notre mandat est l'éducation et la protection du public, et nous tous, à Cannabis NB, sommes engagés à réaliser ce mandat.

Section iconCompany Overview

Headquarters
170 Wilsey Road Fredericton, New Brunswick Canada
NAICS Code
44-45 - Retail Trade
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Cannabis NB's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Cannabis NB's revenue is estimated to be in the range of $10M$25M

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