Accessibility Partners CannaPlanners has recently partnered with Deque Systems to audit PB2 / Lifted for web accessibility, signaling a priority on inclusive web experiences. This creates an upsell path for accessibility consulting, remediation, and ongoing WCAG compliance services.

SEO and Retention The company emphasizes SEO and retention marketing to drive qualified traffic and conversions. This presents an opportunity to expand with advanced SEO audits, ongoing content strategy, conversion rate optimization, and personalized retention campaigns for retailers and brands.

Commerce Focus With WordPress, WooCommerce, and high-performing, conversion-focused websites in their stack, there is potential to upsell scalable e-commerce enhancements, performance optimization, and checkout optimization for client websites expanding online sales.

Midmarket Growth Revenue range and team size place CannaPlanners in the midmarket segment with substantial client needs across marketing services, branding, and web development. Target cross-sell of full-service packages, retainer-based retainers, and expansion into adjacent services such as analytics, paid media, and automation.

Brand and Accessibility Synergy Recent collaborations with industry players and a focus on brand design, packaging, and web experiences create an opportunity to offer bundled branding plus accessibility remediation, ensuring compliant, visually compelling experiences for client brands seeking broader market reach.