Cardiff Employee Directory
Financial ServicesCalifornia, United States51-200 Employees
Cardiff is a mid-sized financial services firm based in San Diego, California, focused on small business lending and the modernization of digital lending. It offers a suite of products, including commercial equipment financing and leasing, credit cards, merchant services, and insurance. The company maintains thousands of relationships with business owners, equipment dealers, and manufacturers across the United States to tailor solutions for specialized needs. Cardiff positions itself as a specialist lender in the financial services field, applying technology and a pragmatic approach to support customers' financing and payments needs. It serves a national client base from its San Diego headquarters, engaging a broad ecosystem of partners in its core market. Integrity and industry-specific expertise underpin its operations as it serves small businesses.
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