Network across care continuum Care Directives operates ADiE, a platform that connects hospitals, health systems, skilled nursing facilities, EMS, and providers to share Advance Care Planning documents. This presents a sales opportunity to expand partnerships with integrated health systems and aging care networks seeking standardized ACP data exchange across facilities.

Value proposition expansion The platform currently handles various directives (Advance Directives, Power of Attorney, Living Will, DNR, POLST, POST, MOLST). There's potential to upsell enhanced data interoperability services, extended document types, and stricter compliance features for state and federal ACP requirements.

Expansion potential with mid-market players Customer profile includes hospitals, health systems, SNFs, and EMS providers, with a revenue range of up to several million. Target mid-market healthcare organizations seeking cost-effective ACP documentation integration and workflow automation could be a strong sales focus.

Tech stack alignment The platform relies on AWS, Nginx, ALB, and analytics/search tools. There is opportunity to offer scalable hosting optimization, security hardening, and API-based integrations with EHR systems to improve adoption and data reliability for care teams.

Evidence of market demand With thousands of providers served since 2016 and a revenue range of 1–10 million, the company demonstrates sustained demand for ACP data exchange. This signals potential for strategic partnerships, channel collaborations, and joint go-to-market efforts with similar ACP-focused firms.