Premium private practice Target strategies to engage affluent, private boutique cosmetic surgery practices in the Triangle area and beyond, highlighting CARE Plastic Surgery’s AAAA-SF certified facility, private treatment suites, and high-end patient experience to unlock premium service partnerships and referral collaborations.

Leadership and expertise Position Dr. Brian Coan’s double board certification, educator roles, and international recognition as a differentiator in value-based outreach for continuing education partnerships, speaking engagements, and co-branded surgical training opportunities with other clinics and hospitals.

Growth through services Explore cross-sell opportunities between cosmetic surgery and the skinCARE medspa offerings, promoting bundled packages, loyalty programs, and post-procedure skincare plans to increase average order value and repeat business.

Digital and ads readiness Leverage CARE’s digital footprint and tech stack (Google Ads, LinkedIn Ads, WordPress, Shopify) to propose targeted marketing services, conversion optimization, and analytics enhancements aimed at attracting new patients in Raleigh, Durham, Chapel Hill, and nearby markets.

Financial and expansion cues With revenue in the mid-market range and a scalable private practice model, offer enablement for practice management improvements, patient acquisition funnels, and partnerships that can support regional expansion or franchising considerations, while aligning with the firm’s growth trajectory.