Insights

Strategic Acquisition Caribu was acquired by Mattel in November 2023, signaling strong strategic value in family-friendly, educational digital experiences. This presents an opportunity to align with Mattel’s broader product and licensing ecosystem for scalable cross-promotions, bundled offerings, or co-branded experiences.

Family Focused reach Targeted at families with children aged 0-13 for virtual playdates and shared reading, Caribu has built a sizeable audience in multi-language books and activities. This makes it a compelling channel for family tech, education, and publisher partnerships seeking expanded digital engagement and global reach.

High-Profile Partnerships Existing collaborations with Sesame Street, NASA, Encantos, and Teach For America illustrate a track record of co-branded content and educational partnerships. Leverage these relationships to propose tiered content licensing, limited-time campaigns, or exclusive educational modules for schools and publishers.

Magnetic Content Library An in-app library with thousands of books and activities in 10+ languages from top publishers provides a defensible content moat. This supports upsell opportunities for premium content access, language expansions, and enterprise licenses for schools or libraries.

Global Expansion Readiness Recognition by Apple and Fast Company, plus a scalable video-calling platform, indicate readiness for enterprise deals, white-labeling, or integration with toy and education ecosystems. Propose partnerships with toys, curricula providers, or streaming platforms seeking family engagement experiences.

Similar companies to Caribu

Caribu Tech Stack

Caribu uses 8 technology products and services including Criteo, Hotjar, Zendesk, and more. Explore Caribu's tech stack below.

Media & News

Caribu's Email Address Formats

Caribu uses at least 2 email formats:
Caribu Email FormatsExamplePercentage
Last@caribu.comDoe@caribu.com
83%
First@caribu.comJohn@caribu.com
17%

Frequently Asked Questions

What is Caribu's official website and social media links?

Minus sign iconPlus sign icon
Caribu's official website is caribu.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Caribu generate?

Minus sign iconPlus sign icon
As of October 2026, Caribu's annual revenue is estimated to be $10M - $25M.

What is Caribu's NAICS code?

Minus sign iconPlus sign icon
Caribu's NAICS code is 5112 - Software Publishers.

How many employees does Caribu have currently?

Minus sign iconPlus sign icon
As of October 2026, Caribu has approximately 8 employees across 3 continents, including North America, Europe and South America. Key team members include Chief Executive Officer: M. T. and Partnerships Manager: S. R. Explore Caribu's employee directory with LeadIQ.

What industry does Caribu belong to?

Minus sign iconPlus sign icon
Caribu operates in the Software Development industry.

What technology does Caribu use?

Minus sign iconPlus sign icon
Caribu's tech stack includes Criteo, Hotjar, Zendesk, Shopify, WooCommerce, Google Workspace, Google Cloud and Stripe.

What is Caribu's email format?

Minus sign iconPlus sign icon
Caribu's email format typically follows the pattern of Last@caribu.com. Find more Caribu email formats with LeadIQ.

How much funding has Caribu raised to date?

Minus sign iconPlus sign icon
As of October 2026, Caribu has raised $5.1M in funding. The last funding round occurred on Dec 28, 2020 for $2M.
Caribu logo

Caribu

Software DevelopmentUnited States2-10 Employees

Caribu is a software development company based in the United States that operates an educational family entertainment platform. The service supports real-time, shared activities during video calls for children up to 13 years old and their relatives, integrating reading, drawing, and games within a secure livestreamed session. It also provides an in-app library with thousands of books and activities in more than ten languages, featuring content from publishers such as Sesame Street, Highlights, and DC Comics.

The platform targets families separated by distance, including grandparents, seeking engaging ways to connect beyond traditional calls. It positions itself at the crossroads of children's media and video communication, emphasizing cross-generational interaction and educational entertainment. In November 2023, Mattel acquired Caribu, signaling expansion within a broader family entertainment portfolio.

Section iconCompany Overview

Website
caribu.com
NAICS Code
5112 - Software Publishers
Employees
2-10

Section iconFunding & Financials

  • $5.1M

    Caribu has raised a total of $5.1M of funding over 5 rounds. Their latest funding round was raised on Dec 28, 2020 in the amount of $2M as a Seed.

  • $10M - $25M

    Caribu's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.