Insights

Seamless Digital Sales Carma is a fully digital platform in Australia for buying and selling pre-owned cars with an NRMA verified inspection and reconditioning process. The fixed pricing, integrated finance, and frictionless checkout create a superior customer experience. This creates sales opportunities to partner with lenders, insurers, and warranty providers to monetize the entire transaction.

Trusted Partnerships The NRMA verification gives Carma credibility and differentiates it from private sales. This trust asset can be leveraged to form co branded marketing programs with insurers, banks, and service networks to widen referrals. Partners can offer financing, insurance, and extended protection to Carma customers, creating mutual revenue streams.

Data Monetization Carma uses data driven offers and a fast payment flow that can be monetized by providing B2B data services, dynamic pricing insights, and dealer onboarding solutions. There is potential to expand to fleet operators and multi dealer networks seeking standardized, efficient processes. Offer pricing analytics tools or API access to partners.

Quality Certification The centralized inspection and reconditioning process provides a quality differentiator that could be offered as a service to other dealers or marketplaces seeking similar standards. There is opportunity to license or certify the inspection framework, certification marks, and process playbooks. This creates potential revenue streams from B2B certification and process licensing.

Growth Readiness With funding and a scalable platform, Carma is well positioned to accelerate expansion in Australia and beyond, increasing vehicle types and financing options available on the platform. This opens opportunities for strategic partnerships with lenders, insurers, and aftersales providers, as well as potential co marketing with NRMA and other partners.

Similar companies to Carma

Carma Tech Stack

Carma uses 8 technology products and services including Trovit, Adobe, GitHub, and more. Explore Carma's tech stack below.

  • Trovit
    Analytics
  • Adobe
    Audio, Video, Graphics
  • GitHub
    Communication And Collaboration
  • jsDelivr
    Content Delivery Network
  • Playwright
    Frameworks And Libraries
  • YouTube
    Video Players
  • X-UA-Compatible
    Web Tools And Plugins
  • Facebook
    Widgets

Media & News

Carma's Email Address Formats

Carma uses at least 1 format(s):
Carma Email FormatsExamplePercentage
First.Last@carma.com.auJohn.Doe@carma.com.au
98%
First@carma.com.auJohn@carma.com.au
2%

Frequently Asked Questions

Where is Carma's headquarters located?

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Carma's main headquarters is located at 219 Cleveland Street Redfern, New South Wales 2016 Australia. The company has employees across 4 continents, including OceaniaEuropeAfrica.

What is Carma's stock symbol?

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Carma is a publicly traded company; the company's stock symbol is KMX.

What is Carma's official website and social media links?

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Carma's official website is carma.com.au and has social profiles on LinkedInCrunchbase.

What is Carma's NAICS code?

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Carma's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Carma have currently?

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As of June 2026, Carma has approximately 126 employees across 4 continents, including OceaniaEuropeAfrica. Key team members include Chief Technology Officer: F. P.Chief Financial Officer: J. S.Head Of Talent Acquisition: B. G.. Explore Carma's employee directory with LeadIQ.

What industry does Carma belong to?

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Carma operates in the Technology, Information and Internet industry.

What technology does Carma use?

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Carma's tech stack includes TrovitAdobeGitHubjsDelivrPlaywrightYouTubeX-UA-CompatibleFacebook.

What is Carma's email format?

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Carma's email format typically follows the pattern of First.Last@carma.com.au. Find more Carma email formats with LeadIQ.

How much funding has Carma raised to date?

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As of June 2026, Carma has raised $52M in funding. The last funding round occurred on May 11, 2022 for $52M.

When was Carma founded?

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Carma was founded in 2021.
Carma logo

Carma

Technology, Information and InternetNew South Wales, Australia51-200 Employees

Carma is a technology-based company in the technology, information and internet industry, based in Sydney, Australia, with its address at 219 Cleveland Street, Redfern, NSW 2016, and a workforce of 51-200 employees. It operates a fully digital platform for buying and selling pre-owned cars in Australia, featuring an extensive range of vehicles that are rigorously inspected and reconditioned through a process verified by NRMA, which has named Carma its Preferred Used Car Dealership. Online buyers can complete purchases in under 10 minutes with fixed pricing, integrated finance, extended coverage, and a 7-day return policy, while sellers receive a fast, data-driven offer and instant payment. The company presents its service as an alternative to private sales, aiming to reduce hassle and risk in the vehicle transaction process. More information is available at carma.com.au.

Section iconCompany Overview

Headquarters
219 Cleveland Street Redfern, New South Wales 2016 Australia
Stock Symbol
KMX
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2021
Employees
51-200

Section iconFunding & Financials

  • $52M

    Carma has raised a total of $52M of funding over 2 rounds. Their latest funding round was raised on May 11, 2022 in the amount of $52M.

  • $1M$10M

    Carma's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $52M

    Carma has raised a total of $52M of funding over 2 rounds. Their latest funding round was raised on May 11, 2022 in the amount of $52M.

  • $1M$10M

    Carma's revenue is estimated to be in the range of $1M$10M

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