Insights

Acquisition momentum Carousel Motor Group was acquired by Lithia Motors for $900M in early 2024, signaling a major expansion and potential cross-sell opportunities across a larger dealer network.

Diverse brand footprint With nine dealerships spanning Audi, BMW, Porsche, Chrysler Dodge Jeep Ram, Ford, Chevrolet, and a high-end Ferrari store, there are multiple cross-brand upsell and service package opportunities across luxury, performance, and mainstream segments.

Digital commerce readiness Since launching an ecommerce platform for used vehicle buying and selling in 2022, plus partnerships with Cox Automotive, the group shows readiness for online sales enablement, data-driven marketing, and digital lead acceleration.

Strong regional presence Operating in the Minneapolis–St. Paul metro area with related dealerships under the Pohlad umbrella suggests opportunities for regional campaigns, inventory sharing, and bundled service offerings to maximize local market penetration.

People and reputation Recognized as a Top Workplace and emphasizing culture and integrity, there is potential to partner on employee-focused programs, loyalty initiatives, and community engagement that can drive referrals and brand advocacy.

Carousel Motor Group Tech Stack

Carousel Motor Group uses 8 technology products and services including CDK Global, Hudson, ADP, and more. Explore Carousel Motor Group's tech stack below.

Media & News

Carousel Motor Group's Email Address Formats

Carousel Motor Group uses at least 2 format(s):
Carousel Motor Group Email FormatsExamplePercentage
First.Last@carouselmotor.comJohn.Doe@carouselmotor.com
50%
FLast@carouselmotor.comJDoe@carouselmotor.com
45%
Fir.Last@carouselmotor.comJoh.Doe@carouselmotor.com
2%
LFirst@carouselmotor.comDJohn@carouselmotor.com
3%
First.Last@carouselmotorgroup.comJohn.Doe@carouselmotorgroup.com
92%
FLast@carouselmotorgroup.comJDoe@carouselmotorgroup.com
8%

Frequently Asked Questions

What is Carousel Motor Group's official website and social media links?

Minus sign iconPlus sign icon
Carousel Motor Group's official website is carouselmotorgroup.com and has social profiles on LinkedIn.

How much revenue does Carousel Motor Group generate?

Minus sign iconPlus sign icon
As of July 2026, Carousel Motor Group's annual revenue is estimated to be $50M - $100M.

What is Carousel Motor Group's SIC code NAICS code?

Minus sign iconPlus sign icon
Carousel Motor Group's SIC code is 5511 - Motor Vehicle Dealers (New and Used) NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Carousel Motor Group have currently?

Minus sign iconPlus sign icon
As of July 2026, Carousel Motor Group has approximately 501 employees across 2 continents, including North AmericaEurope. Key team members include Founder And Principal: J. C.Owner: J. Y.Owner And Designer Of Pro Football Player Digital Resume Creator And Display Website: J. W.. Explore Carousel Motor Group's employee directory with LeadIQ.

What industry does Carousel Motor Group belong to?

Minus sign iconPlus sign icon
Carousel Motor Group operates in the Motor Vehicle Manufacturing industry.

What technology does Carousel Motor Group use?

Minus sign iconPlus sign icon
Carousel Motor Group's tech stack includes CDK GlobalHudsonADPAzure Active DirectoryMicrosoft Active DirectoryMicrosoft AzureNew RelicGoogle Tag Manager.

What is Carousel Motor Group's email format?

Minus sign iconPlus sign icon
Carousel Motor Group's email format typically follows the pattern of First.Last@carouselmotor.com. Find more Carousel Motor Group email formats with LeadIQ.

When was Carousel Motor Group founded?

Minus sign iconPlus sign icon
Carousel Motor Group was founded in 2008.
Carousel Motor Group logo

Carousel Motor Group

Motor Vehicle ManufacturingMinnesota, United States501-1000 Employees

Carousel Motor Group is a multi-brand automotive dealer group based in Minneapolis, Minnesota, operating within the Pohlad Companies. The network represents brands including Audi, BMW, Porsche, Ferrari, Chrysler Dodge Jeep Ram, Ford, and Chevrolet across its dealerships. It states a goal to be the dealership of choice across a customer's lifetime, focusing on reliable service at every touchpoint and on building lasting local relationships.

Its approach centers on integrity and transparency as core values, and it notes ongoing modernization through new processes and partnerships to improve the car-buying journey. In 2022, Carousel launched an online platform for buying and selling pre-owned vehicles in collaboration with Cox Automotive, expanding its ecommerce capabilities while maintaining its physical presence. The group operates in the Minneapolis region with a diverse brand lineup and is part of the Pohlad Companies.

Section iconCompany Overview

SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2008
Employees
501-1000

Section iconFunding & Financials

  • $50M - $100M

    Carousel Motor Group's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Carousel Motor Group's revenue is estimated to be in the range of $50M - $100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.