Expanding Retail Footprint Cashify is rapidly increasing its physical retail presence with plans to double the number of outlets, including recent store openings in Bengaluru, India, presenting opportunities to promote refurbished smartphones and repair services directly at new locations.
Strong Market Demand The company experienced a festive season surge in sales as highlighted in its Year-End Snapshot 2025, indicating high consumer interest in refurbished smartphones and accessories, which can be targeted through seasonal promotions and special offers.
Strategic Partnerships Partnering with Google for device trade-in programs and collaborating with brands like Boult offers avenues to co-market accessories and expand device exchange programs, opening up cross-selling opportunities for related products.
Digital Engagement Utilizing various tech platforms like Taboola, Google Fonts API, and social media channels suggests robust digital outreach, which can be leveraged to promote new sales campaigns, referral programs, and targeted advertisements to increase customer acquisition.
Upcoming IPO and Growth With plans to go public by FY27-28 and a revenue range of up to 500 million dollars, Cashify offers opportunities to target high-value enterprise clients and partners interested in enterprise device management, refurbishment, and resale solutions.