Local Women Owned Cassidy Advertising & Consulting is a locally owned, women-owned, family-operated agency with a 30-year track record in marketing strategy and execution. This suggests a stable, relationship-driven sales approach, and opportunities to cross-sell services to mid-market clients seeking personalized, hands-on outsourcing of marketing leadership.

Growth Ready Office Expansion Recent office expansion in Canfield, Ohio indicates capability to scale operations and take on larger or more clients domestically. This presents a sales angle to target regional firms seeking proof of capacity, enhanced service delivery, and a partner capable of supporting growth with expanded resources.

Full Service Depth With capabilities spanning strategy, copywriting, design, media buying, digital marketing, website design, SEO, social, email, paid search, trade shows, and PR, Cassidy offers a one-stop outsourcing solution. This presents opportunities to bundle services for new clients switching from multiple vendors and to upsell integrated marketing programs.

Tech & Partnerships The agency leverages major platforms and tools (Google Ads, Meta, Constant Contact) and uses a diverse tech stack (HubSpot, Piwik PRO, canva, etc.). This tech maturity supports data-driven campaigns and scalable performance tracking, which can be positioned to prospects prioritizing measurable ROIs and robust analytics.

Growth Momentum Revenue is listed between one and ten million, with a long history of client partnerships and leadership promotions. Target prospects could include mid-size brands looking for strategic marketing leadership, ongoing optimization, and a partner with established processes to drive sustained growth.