Michelin spotlight Leverage the ongoing Michelin recognition and high-end dining reputation, including Terre at Castlemartyr and the Friends of Terre collaboration series, to upsell premium culinary experiences, exclusive tasting events, and chef-led private dining for corporate retreats or wedding upgrades.

Pet friendly edge Capitalize on the Gold Medal award for best pet-friendly hotel in Ireland by targeting pet-friendly travel packages, corporate client retreats with pet-friendly accommodations, and marketed partnerships with nearby pet services to attract high-value guests seeking luxury with their animals.

Wedding & events Promote Castlemartyr as a premier wedding destination with capacity for up to 190 guests, private rooms, spa pre-wedding pamper packages, and civil ceremonies to attract luxury wedding planners, corporate events, and milestone celebrations.

Local sourcing Highlight proximity to top local producers and farmers markets to attract partnerships with corporate catering teams and event planners seeking farm-to-table experiences, seasonal menus, and locality-driven experiences for guests.

Experience expansion Explore cross-sell opportunities with golf tourism and spa retreats by promoting golf packages, spa itineraries, and boutique stays integrated with the resort’s new wing and spa facilities to captivate both leisure and corporate groups.