ERP Market Focus CCE specializes in a fully integrated modular ERP solution called LISA, with strong foothold in the Belgian food industry and extensive experience across 150+ clients and 3,500+ LISA users. This presents a sales opportunity to target mid-market manufacturers, especially in food and beverage, needing modular ERP with strong financials.

Single Point Contact Alfa Informatic partners with CCE to manage IT infrastructure and ongoing support, offering a one-stop project experience. This can be leveraged to pitch bundled ERP plus IT infrastructure and ongoing support services to reduce customer friction and improve implementation success.

Sustainable Growth The company emphasizes long-term relationships with employees, customers, suppliers and community, coupled with a no-nonsense, service-driven approach. Sales can emphasize trusted partnerships, post-implementation support, and customer advocacy programs to drive expansions and referrals.

Tech Stack Levers With a diverse tech stack including Microsoft 365, Windows Server, Linux, Joomla, and analytics tools, there is potential to position LISA integrations and migrations that align with customers already using these platforms, enabling smoother adoption and cross-sell opportunities.

Growth Signals The presence of a robust reference base and ongoing market knowledge across Belgian food players indicates high credibility. Target expansion into adjacent industries with similar modular ERP needs and propose scalable, cloud-friendly deployments to capture incremental revenue.