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Insights

Expansion Opportunity CEFCU recently acquired Valley Credit Union in San Jose, California, demonstrating a strategic move to expand into new markets and increase market share in the West Coast region.

Technology Integration By utilizing tech stack including Python, jQuery UI, and Cisco, CEFCU showcases a commitment to innovation and digital transformation. Leveraging these technologies can enhance customer experiences and attract tech-savvy clients.

Leadership Transition With the appointment of a new President/CEO and Chief People Officer, CEFCU has shown a focus on refreshing leadership and driving organizational growth. Engaging with the new leadership could lead to partnership opportunities or new service offerings.

Recognition Boost Being recognized as the top Credit Union in Illinois in 2022 by Forbes positions CEFCU as a trusted financial institution. Leveraging this recognition in sales pitches can help build credibility and attract potential customers seeking reliable banking services.

Strategic Acquisition The acquisition of branches from Simmons Bank indicates CEFCU's appetite for growth through strategic acquisitions. Exploring collaboration or referral programs with former Simmons Bank customers could open up new sales channels and opportunities for cross-selling financial products.

Similar companies to CEFCU

CEFCU Tech Stack

CEFCU uses 8 technology products and services including Linkedin Ads, Google Ads, jQuery UI, and more. Explore CEFCU's tech stack below.

  • Linkedin Ads
    Advertising
  • Google Ads
    Advertising
  • jQuery UI
    Javascript Libraries
  • Cisco
    Network Hardware
  • Mastercard
    Payment Processing
  • Python
    Programming Languages
  • Bootstrap
    UI Frameworks
  • Apache HTTP Server
    Web Servers

Media & News

CEFCU's Email Address Formats

CEFCU uses at least 1 format(s):
CEFCU Email FormatsExamplePercentage
FLast@cefcu.comJDoe@cefcu.com
94%
First.Last@cefcu.comJohn.Doe@cefcu.com
3%
Last@cefcu.comDoe@cefcu.com
3%

Frequently Asked Questions

Where is CEFCU's headquarters located?

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CEFCU's main headquarters is located at 5401 W Dirksen Parkway Peoria, Illinois 61607 US. The company has employees across 5 continents, including North AmericaSouth AmericaEurope.

What is CEFCU's phone number?

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You can contact CEFCU's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is CEFCU's official website and social media links?

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CEFCU's official website is cefcu.com and has social profiles on LinkedIn.

How much revenue does CEFCU generate?

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As of October 2024, CEFCU's annual revenue reached $750M.

What is CEFCU's NAICS code?

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CEFCU's NAICS code is 52211 - Commercial Banking.

How many employees does CEFCU have currently?

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As of October 2024, CEFCU has approximately 583 employees across 5 continents, including North AmericaSouth AmericaEurope. Key team members include Chief Financial Officer: W. W.Chief People Officer: A. H.Chief Operating Officer: M. M.. Explore CEFCU's employee directory with LeadIQ.

What industry does CEFCU belong to?

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CEFCU operates in the Banking industry.

What technology does CEFCU use?

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CEFCU's tech stack includes Linkedin AdsGoogle AdsjQuery UICiscoMastercardPythonBootstrapApache HTTP Server.

What is CEFCU's email format?

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CEFCU's email format typically follows the pattern of . Find more CEFCU email formats with LeadIQ.

When was CEFCU founded?

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CEFCU was founded in 1937.
CEFCU

CEFCU

BankingIllinois, United States501-1000 Employees

CEFCU (Citizens Equity First Credit Union) is a credit union based in Peoria, Illinois.

CEFCU was founded in 1937 as Caterpillar Employees Credit Union (CECU), later switched to a federal credit union charter and the name CEFCU (Caterpillar Employees Federal Credit Union). Upon legally separating from Caterpillar, CEFCU changed its acronym to more accurately reflect membership eligibility; first, to "Construction Equipment Federal Credit Union"​ and, later, to "Citizens Equity Federal Credit Union."​

CEFCU returned to an Illinois state credit union charter in 2000, keeping the acronym CEFCU and maintaining federal deposit ("share"​) insurance under the National Credit Union Share Insurance Fund. CEFCU membership criteria allow employees of Caterpillar Inc. and Caterpillar dealers, business partners, plus individuals living or working in fourteen central Illinois counties to belong to the credit union.

In 2008, CEFCU acquired Valley Credit Union, located in San Jose, California. 

Individuals living or working in the following Illinois counties are eligible for CEFCU membership: Fulton, Knox, Livingston, Logan, McLean, Macon, Marshall, Mason, Peoria, Putnam, Sangamon, Stark, Tazewell, and Woodford.  Additionally, individuals who live, work or worship in Santa Clara, Alameda and Contra Costa counties in California are eligible to join CEFCU.

Section iconCompany Overview

Headquarters
5401 W Dirksen Parkway Peoria, Illinois 61607 US
Phone number
Website
cefcu.com
NAICS Code
52211 - Commercial Banking
Founded
1937
Employees
501-1000

Section iconFunding & Financials

  • $100M$1B

    CEFCU's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    CEFCU's revenue is in the range of $100M$1B

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