Cello

Software DevelopmentBavaria, Germany11-50 Employees

Cello provides an all-in-one platform that automates the creation and management of referral programs for both partners and users. The platform integrates with a company's product to enable seamless sharing and automated, personalized rewards with attribution. It supports ongoing engagement through built-in notifications and offers real-time tracking that makes attribution and ROI transparent. 

In the software development sector, Cello targets teams seeking to accelerate growth through word-of-mouth referrals. Notable customers include Miro, Typeform, and VEED, reflecting adoption by established product-oriented brands. The company is based in Munich, Bavaria, Germany, and operates as a small-to-mid-sized software developer focused on automated, compliant referral programs enhanced by AI-supported optimization.

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