Strategic Partnerships Small scale Cenla Medication Access Prgm with modest revenue presents an opportunity to pursue strategic partnerships with larger pharmaceutical companies, distributors, and grantmakers to expand patient access and funding. Emphasize Louisiana foothold and mission to attract partners seeking community impact. Offer capability to align data reporting and outcomes with partner requirements using the current tech stack.

Marketing Optimization Current use of Constant Contact and basic analytics indicates room to upgrade to a centralized CRM and marketing automation to improve donor and patient outreach, track engagement, and demonstrate ROI. Propose end to end campaigns, onboarding support, and API integrations to synchronize website, analytics, and email workstreams.

IT Modernization Tech stack shows Microsoft Azure, Plesk and IIS usage which may reflect aging infrastructure. Position services around cloud modernization, security hardening, HIPAA/compliance readiness, and scalable hosting to enable growth while protecting patient data in a lean operation.

Data Driven Growth Google Analytics and DataTables provide data collection; there is a need for structured BI dashboards and reporting to reveal outreach effectiveness, service delivery metrics, and program outcomes. Offer data integration, dashboard development, and KPI tracking tailored to patient access programs.

Capacity Enablement With a lean team of 2-10 employees, the organization could benefit from back office outsourcing and automation for enrollment, eligibility verification, and grant administration. Provide process optimization, workflow automation, and vendor management to support scaling the program and sustaining growth.