Expansion with partners Census has been actively partnering with other companies, like the recent partnership with Enterpret Inc., to offer seamless data connection solutions. Leveraging these partnerships can open doors for cross-selling opportunities as well as reaching new customer segments through collaborative offerings.

Innovative product launches Census continues to innovate with new product launches such as Census Connect, Census Embedded, Embedded Reverse ETL, and GitLink. These new offerings provide a fresh angle for sales engagement, enabling sales teams to showcase cutting-edge solutions that resonate with tech-savvy prospects.

Recognition in the industry Being recognized as the Customer Data Activation Leader in the Modern Marketing Data Stack 2023 highlights Census's industry expertise and leadership. Sales professionals can leverage this recognition to position Census as a trusted and leading provider in the market, enhancing the company's credibility during sales pitches.

Strategic free offerings The launch of HubSpot Edition, providing free Data Activation for HubSpot to all Enterprise customers, creates an opportunity for sales representatives to engage HubSpot users with a compelling value proposition. This strategic move can serve as a powerful hook for attracting potential clients and driving conversations.

Growing customer success stories Census boasts impressive outcomes for its clients, such as reducing Customer Acquisition Costs, personalizing marketing for millions of users, and drastically minimizing support times. Sales professionals can leverage these success stories to demonstrate the value and measurable impact Census can bring to new customers, aligning solutions with tangible benefits.