Insights

Global Training Reach Center of Balance operates as an internationally-recognized learning destination and teacher training center, attracting students and instructors from Europe and Asia to a Mountain View base. This suggests potential for partnerships or expansion programs with international studios, affiliates, or online credentialing to scale their training offerings.

Wellness Tech Stack The studio uses a modern suite of fitness and business tools including Mindbody, Google Cloud, Google Workspace, Joomla, PHP, and Google Search Console. This indicates openness to digital health and admin optimization, creating opportunities for advanced analytics, member engagement campaigns, and tech-enabled upsell or cross-sell of premium services.

Premium Facility Opened a 5,000 square foot renovated center in 2015 with specialized equipment, spacious studios, and Balanc ed Body equipment. The quality of facilities supports premium workshops and high-ticket training experiences, suggesting potential for exclusive events, corporate wellness partnerships, and sponsorships around flagship programs.

Revenue Scale Current revenue is reported between 1 million and 10 million with a lean staff size (11-50 employees). This indicates a mid-market wellness provider with room to optimize pricing, memberships, and corporate offerings while evaluating scalable partner solutions and enterprise-level service bundles.

Diverse Service Portfolio Offering Pilates, CoreAlign, Franklin Method, BodyCode System, Chiropractic Care, and Physical Therapy positions Center of Balance as a multidisciplinary wellness hub. This breadth enables cross-sell of complementary services to existing clients and the creation of bundled programs for larger organizational wellness initiatives.

Similar companies to Center of Balance

Center of Balance Tech Stack

Center of Balance uses 8 technology products and services including Joomla, PHPDebugBar, Google Workspace, and more. Explore Center of Balance's tech stack below.

  • Content Management System
  • PHPDebugBar
    Development
  • Mindbody
    Fitness And Gym Management
  • Infrastructure As A Service
  • PHP
    Programming Languages
  • MediaElement.js
    Video Players
  • Google Search Console
    Web Analytics

Center of Balance's Email Address Formats

Center of Balance uses at least 6 email formats:
Center of Balance Email FormatsExamplePercentage
First.Last@cwu.eduJohn.Doe@cwu.edu
59%
LastF@cwu.eduDoeJ@cwu.edu
37%
LastFi@cwu.eduDoeJo@cwu.edu
2%
Last.First@cwu.eduDoe.John@cwu.edu
2%
First@centerofbalance.comJohn@centerofbalance.com
88%
FLast@centerofbalance.comJDoe@centerofbalance.com
12%

Frequently Asked Questions

What is Center of Balance's official website and social media links?

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Center of Balance's official website is centerofbalance.com and has social profiles on LinkedIn.

How much revenue does Center of Balance generate?

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As of September 2026, Center of Balance's annual revenue is estimated to be $1M - $10M.

What is Center of Balance's SIC code and NAICS code?

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Center of Balance's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Center of Balance have currently?

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As of September 2026, Center of Balance has approximately 21 employees across 2 continents, including North America and Europe. Key team members include Chief Engineer Energy Management: D. F., Vice President Of Brother: A. P. and Vice President For Academic Affairs: J. T. Explore Center of Balance's employee directory with LeadIQ.

What industry does Center of Balance belong to?

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Center of Balance operates in the Wellness and Fitness Services industry.

What technology does Center of Balance use?

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Center of Balance's tech stack includes Joomla, PHPDebugBar, Google Workspace, Mindbody, Google Cloud, PHP, MediaElement.js and Google Search Console.

What is Center of Balance's email format?

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Center of Balance's email format typically follows the pattern of First.Last@cwu.edu. Find more Center of Balance email formats with LeadIQ.

When was Center of Balance founded?

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Center of Balance was founded in 1997.
Center of Balance logo

Center of Balance

Wellness and Fitness ServicesCalifornia, United States11-50 Employees

Center of Balance is a wellness and fitness studio based in Mountain View, California, founded in 1997 by health and movement specialist Tom McCook and his wife, Karen deMoor. It has grown into an internationally recognized learning destination and teacher training center focused on Pilates, CoreAlign, Franklin Method, BodyCode System, chiropractic care, and physical therapy. The studio emphasizes conscious movement and self-awareness through a community of instructors committed to ongoing learning and professional excellence. Students and teachers travel from the Bay Area and from Europe and Asia to participate in training and continuing education, illustrating its reach as a center for mind-body education. Its offerings include both private and class-based sessions designed to engage body and mind and to promote healthier movement for people at varying fitness levels and conditions. In 2015, the organization opened a 5,000-square-foot center—a renovated warehouse with separate studios for mat classes, workshops, and private or small-group equipment work, featuring bamboo flooring, 20-foot ceilings, skylights, and Balanced Body equipment.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1997
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Center of Balance's revenue is estimated to be in the range of $1M - $10M

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