Expanding Fiber Internet Network CenturyLink Business has been consistently expanding its Fiber Gigabit Internet network, offering high-speed Internet up to 940 Mbps. This expansion presents an opportunity to cater to businesses in need of reliable and fast internet connectivity solutions.
Acquisitions and Mergers CenturyLink Business has a history of acquisitions like Level 3 Audio Visual, LLC and QWest Group, showcasing a growth-oriented strategy. Leveraging these acquisitions, there are possibilities to upsell integrated telecommunication services to a broader customer base.
Legal Settlement Activities With ongoing legal activities like the settlement of derivative actions and class-action lawsuits against CenturyLink Inc (now Lumen), there could be opportunities to offer businesses assurance and stability through resilient and compliant telecommunication solutions.
Employee Engagement Initiatives Collaborations between Employee Resource Groups like Lumen's Association of Black Technology Professionals with CenturyLink Business indicate a commitment to diversity and community involvement. This engagement can be leveraged to build relationships with businesses prioritizing corporate social responsibility.
Market Positioning and Competition In a competitive landscape with companies like AT&T Business, NTT Communications, and Vodafone Business, CenturyLink Business stands out through its innovations and nationwide footprint. Aligning sales strategies to highlight unique offerings can help capture market share and attract businesses looking for comprehensive telecommunication solutions.