Insights

Expanding Customer Base With the largest new, used, and certified pre-owned vehicle inventory in Maine, Charlie's Motor Mall has the potential to attract a wide range of customers seeking diverse options, providing opportunities for targeted marketing and upselling of add-on services.

Strong Market Position As the largest new car dealer group in Maine with nearly 7,000 vehicles sold annually, Charlie's Motor Mall holds a significant share of the regional automotive market, creating opportunities to cross-sell service plans, accessories, and financing solutions.

Family Business Values The company's familial approach and focus on superior customer satisfaction suggest a loyal customer base, ideal for upselling maintenance packages, extended warranties, and loyalty programs to increase long-term revenue.

Technological Engagement Utilization of advanced digital tools like Facebook Pixel, Vue.js, and Survicate indicates an openness to data-driven marketing and personalized customer engagement, offering avenues for enhanced digital campaigns and targeted outreach.

Financial Growth Potential With revenue in the $25M to $50M range and an extensive network of eight franchises, there is room for growth by expanding service offerings, introducing new financing options, and leveraging regional brand recognition to attract more buyers.

Charlie's Motor Mall Tech Stack

Charlie's Motor Mall uses 8 technology products and services including Facebook Pixel, Redux, Vue.js, and more. Explore Charlie's Motor Mall's tech stack below.

  • Facebook Pixel
    Analytics
  • Redux
    Javascript Frameworks
  • Vue.js
    Javascript Frameworks
  • Element UI
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Preact
    Javascript Libraries
  • Survicate
    Online Form Builders
  • Podium
    Widgets

Media & News

Charlie's Motor Mall's Email Address Formats

Charlie's Motor Mall uses at least 1 format(s):
Charlie's Motor Mall Email FormatsExamplePercentage
First@charliesmm.comJohn@charliesmm.com
91%
Last@charliesmm.comDoe@charliesmm.com
9%

Frequently Asked Questions

Where is Charlie's Motor Mall's headquarters located?

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Charlie's Motor Mall's main headquarters is located at Augusta, Maine United States. The company has employees across 2 continents, including North AmericaEurope.

What is Charlie's Motor Mall's phone number?

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You can contact Charlie's Motor Mall's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Charlie's Motor Mall's official website and social media links?

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Charlie's Motor Mall's official website is charliesmm.com and has social profiles on LinkedIn.

What is Charlie's Motor Mall's NAICS code?

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Charlie's Motor Mall's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Charlie's Motor Mall have currently?

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As of February 2026, Charlie's Motor Mall has approximately 201 employees across 2 continents, including North AmericaEurope. Key team members include Chief Financial Officer: S. H.Fixed Operations Director: C. L.Finance Manager: Z. W.. Explore Charlie's Motor Mall's employee directory with LeadIQ.

What industry does Charlie's Motor Mall belong to?

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Charlie's Motor Mall operates in the Motor Vehicle Manufacturing industry.

What technology does Charlie's Motor Mall use?

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Charlie's Motor Mall's tech stack includes Facebook PixelReduxVue.jsElement UIjQuery UIPreactSurvicatePodium.

What is Charlie's Motor Mall's email format?

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Charlie's Motor Mall's email format typically follows the pattern of First@charliesmm.com. Find more Charlie's Motor Mall email formats with LeadIQ.

Charlie's Motor Mall

Motor Vehicle ManufacturingMaine, United States201-500 Employees

Charlie Shuman, the President of Charlie's Motor Mall is running what is now considered the largest new car dealer group in the state. He takes pride in superior customer satisfaction with the largest inventory of new, used cars and certified pre-owned vehicles available. Charlie hasn't forgotten his small beginnings when he took his first job as an office clerk at the former Henry Kimball Co., a Dodge dealership. Where he worked his way through other positions, before moving on to work for American Motors Jeep Corp. During those 17 years, he worked his way up, eventually becoming District Sales Manager for Maine, Massachusetts and New Hampshire. In 1986, he and a partner opened Charlie's Subaru in Augusta, Maine. Charlie bought out his partner after 5 years and continued buying more dealerships... and his success has continued. Charlie Shuman has built the company from a single franchise employing 17 people in 1986 to a 240- employee, 8- franchise company selling nearly 7,000 vehicles annually. Even though Charlie's has grown substantially, we still are a family run business with the same values and beliefs that starts the organization 25 years ago. The company offers state of the art service, parts and body shop facilities with over 60 factory-trained technicians. So if are looking for a dealer that offers great prices, a large inventory and attention to every customer, then you've come to the right place.

Section iconCompany Overview

Headquarters
Augusta, Maine United States
Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Charlie's Motor Mall's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Charlie's Motor Mall's revenue is estimated to be in the range of $10M$25M

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