Insights

Brand Legacy Leverage Chattanooga Bakery’s long-standing MoonPie heritage and regional strength in the Southeast and Southwest to target distributors and retailers seeking nostalgic, high-traffic snack brands with strong consumer recognition.

Product Expansion Explore opportunities for co-packing or private-label partnerships with MoonPie variants and potential new snack formats (mini, double-decker) to broaden category coverage in snack aisles, vending, and foodservice channels.

New Campaigns Capitalize on MoonPie’s recent quirky marketing efforts and limited editions (solar eclipse kits, extraterrestrial campaigns) by aligning promotional programs with retailers’ experiential displays and social media-driven promotions to boost trial and share-of-wallet.

Digital Presence Support growth through enhanced e-commerce and digital advertising opportunities, given a recent website launch and tech stack that can enable improved online ordering, direct-to-consumer offers, and targeted Southeast/Southwest campaigns.

Revenue Potential With reported revenue in the tens of millions and a family-owned, slow-to-market expansion profile, there is room to propose scalable wholesale deals, regional program PLRs, and seasonal promotions to increase volume with existing 51–200 employee-scale operations.

Similar companies to Chattanooga Bakery, Inc.

Chattanooga Bakery, Inc. Tech Stack

Chattanooga Bakery, Inc. uses 8 technology products and services including Video.js, jQuery, Modernizr, and more. Explore Chattanooga Bakery, Inc.'s tech stack below.

  • Video.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Azure Front Door
    Load Balancers
  • Microsoft
    Miscellaneous
  • Office 365
    Office Suites
  • Adobe Fonts
    Web Fonts
  • GoDaddy
    Web Hosting

Media & News

Chattanooga Bakery, Inc.'s Email Address Formats

Chattanooga Bakery, Inc. uses at least 1 format(s):
Chattanooga Bakery, Inc. Email FormatsExamplePercentage
First@moonpie.comJohn@moonpie.com
64%
FLast@moonpie.comJDoe@moonpie.com
20%
FirstL@moonpie.comJohnD@moonpie.com
9%
Last@moonpie.comDoe@moonpie.com
7%

Frequently Asked Questions

What is Chattanooga Bakery, Inc.'s phone number?

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You can contact Chattanooga Bakery, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Chattanooga Bakery, Inc.'s official website and social media links?

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Chattanooga Bakery, Inc.'s official website is moonpie.com and has social profiles on LinkedIn.

How much revenue does Chattanooga Bakery, Inc. generate?

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As of July 2026, Chattanooga Bakery, Inc.'s annual revenue is estimated to be $50M - $100M.

What is Chattanooga Bakery, Inc.'s SIC code NAICS code?

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Chattanooga Bakery, Inc.'s SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 311 - Food Manufacturing.

How many employees does Chattanooga Bakery, Inc. have currently?

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As of July 2026, Chattanooga Bakery, Inc. has approximately 55 employees across 1 continents, including North America. Key team members include Founder: S. S.Founder: S. S.Chairman: S. C.. Explore Chattanooga Bakery, Inc.'s employee directory with LeadIQ.

What industry does Chattanooga Bakery, Inc. belong to?

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Chattanooga Bakery, Inc. operates in the Food and Beverage Manufacturing industry.

What technology does Chattanooga Bakery, Inc. use?

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Chattanooga Bakery, Inc.'s tech stack includes Video.jsjQueryModernizrAzure Front DoorMicrosoftOffice 365Adobe FontsGoDaddy.

What is Chattanooga Bakery, Inc.'s email format?

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Chattanooga Bakery, Inc.'s email format typically follows the pattern of First@moonpie.com. Find more Chattanooga Bakery, Inc. email formats with LeadIQ.
Chattanooga Bakery, Inc. logo

Chattanooga Bakery, Inc.

Food and Beverage ManufacturingTennessee, United States51-200 Employees

Chattanooga Bakery, Inc. is a long-established food and beverage manufacturer based in Chattanooga, Tennessee, founded in 1902 as a subsidiary of the Mountain City Flour Mill. The company has grown into a family-owned operation and produces a range of snack cakes and cookies, most notably MoonPie, which has remained its top-selling item since the late 1930s. MoonPie products are available in multiple sizes and flavors, distributed nationally with strong presence in the Southeast and Southwest, and are commonly merchandised in the cookie section of various retail channels from grocery to convenience and foodservice. The organization serves a broad consumer audience seeking snack indulgence and convenience, while maintaining distribution across a diverse network that includes mass merchants, clubs, drugstores, vending, and specialty retailers. In addition to its core MoonPie line, the company historically offered a catalog of Lookout-branded snacks and has pursued contemporary marketing initiatives and product extensions in recent years, reflecting ongoing efforts to keep the brand relevant in a competitive snacks market.

Section iconCompany Overview

Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
311 - Food Manufacturing
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Chattanooga Bakery, Inc.'s revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Chattanooga Bakery, Inc.'s revenue is estimated to be in the range of $50M - $100M

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