Market expansion Target expansion opportunities in southern New England where Chewsi already operates, with emphasis on partnering dental networks to broaden the savings platform for uninsured and underinsured populations.

Employer value Leverage Chewsi’s no-monthly-fee, hassle-free model to propose corporate wellness partnerships and voluntary benefit programs for small to mid-sized employers seeking affordable dental care options for their teams.

Dental service gaps Position Chewsi as a solution for services commonly undercovered by insurance (implants, cosmetic dentistry, whitening, night guards) to drive conversion with patients who would otherwise postpone care.

Digital engagement Utilize the tech stack and app-first experience to run targeted digital campaigns (Google Ads, Microsoft Advertising, programmatic) aimed at non-insured and self-employed professionals likely to value pay‑as‑you‑go dental savings.

Key person and growth Capitalize on leadership stability and regional focus (general manager for NJ/CT) to accelerate local partnerships with dental practices, drive referrals, and scale through expanded market presence as funding milestones approach.