Insights

Brand Expansion Opportunities Chicken of the Sea has a history of successful partnerships and new product launches, indicating potential opportunities for brand expansion through collaborations with other well-known food industry brands or by introducing innovative product lines.

Diversification Potential in Tuna Packets Market The recent launches of different tuna packet varieties and salad kits highlight a growing market interest in convenient seafood options. This trend presents an opportunity for Chicken of the Sea to diversify its product offerings and capture market share in the tuna packets segment.

Promotional Sweepstakes for Customer Engagement Chicken of the Sea's 'It's the One for Me' sweepstakes showcased an effective way to engage customers and promote new product lines. Running similar promotional campaigns can not only drive customer participation but also increase brand visibility and product awareness.

On-the-Go Product Line Expansion The introduction of tuna pouches and easy-to-carry seasoned tuna packets demonstrates a consumer shift towards convenient, on-the-go food options. Chicken of the Sea can capitalize on this trend by expanding its on-the-go product line to cater to busy consumers looking for quick and healthy meal solutions.

Sustainability Focus for Competitive Edge Thai Union and Chicken of the Sea's commitment to sustainability can be leveraged as a unique selling point to attract environmentally conscious consumers. Emphasizing sustainable practices in marketing messages and product packaging can differentiate the brand in a competitive market landscape.

Similar companies to Chicken of the Sea

Chicken of the Sea Tech Stack

Chicken of the Sea uses 8 technology products and services including Optimizely, PriceSpider, SAP, and more. Explore Chicken of the Sea's tech stack below.

  • Optimizely
    A/B Testing
  • PriceSpider
    Customer Data Platforms
  • SAP
    Customer Relationship Management
  • Microsoft Outlook
    Email
  • Oracle
    Enterprise
  • Google Cloud
    Infrastructure As A Service
  • OptinMonster
    Marketing Automation
  • FedEx
    Transportation And Fleet Management

Chicken of the Sea's Email Address Formats

Chicken of the Sea uses at least 2 format(s):
Chicken of the Sea Email FormatsExamplePercentage
Last@cosintl.comDoe@cosintl.com
54%
First_L@cosintl.comJohn_D@cosintl.com
13%
First.Last@cosintl.comJohn.Doe@cosintl.com
9%
FLast@cosintl.comJDoe@cosintl.com
4%
First_Last@cosintl.comJohn_Doe@cosintl.com
3%
F.Last@cosintl.comJ.Doe@cosintl.com
3%
FL@cosintl.comJD@cosintl.com
3%
First@cosintl.comJohn@cosintl.com
1%
F_Last@cosintl.comJ_Doe@cosintl.com
2%
First-Last@cosintl.comJohn-Doe@cosintl.com
2%
FiLast@cosintl.comJoDoe@cosintl.com
2%
Last.First@cosintl.comDoe.John@cosintl.com
2%
FirstLa@cosintl.comJohnDo@cosintl.com
2%
FLast@chickenofthesea.comJDoe@chickenofthesea.com
25%
First.Last@chickenofthesea.comJohn.Doe@chickenofthesea.com
25%
FLast@chickenofthesea.comJDoe@chickenofthesea.com
25%
First.Last@chickenofthesea.comJohn.Doe@chickenofthesea.com
25%

Frequently Asked Questions

Where is Chicken of the Sea's headquarters located?

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Chicken of the Sea's main headquarters is located at 2150 E Grand Ave El Segundo, California 90245 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Chicken of the Sea's official website and social media links?

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Chicken of the Sea's official website is chickenofthesea.com and has social profiles on LinkedIn.

How much revenue does Chicken of the Sea generate?

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As of January 2025, Chicken of the Sea's annual revenue reached $75M.

What is Chicken of the Sea's NAICS code?

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Chicken of the Sea's NAICS code is 311 - Food Manufacturing.

How many employees does Chicken of the Sea have currently?

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As of January 2025, Chicken of the Sea has approximately 494 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: D. C.VP Finance: T. J.Vice President Food Service Sales: B. K.. Explore Chicken of the Sea's employee directory with LeadIQ.

What industry does Chicken of the Sea belong to?

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Chicken of the Sea operates in the Food and Beverage Manufacturing industry.

What technology does Chicken of the Sea use?

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Chicken of the Sea's tech stack includes OptimizelyPriceSpiderSAPMicrosoft OutlookOracleGoogle CloudOptinMonsterFedEx.

What is Chicken of the Sea's email format?

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Chicken of the Sea's email format typically follows the pattern of . Find more Chicken of the Sea email formats with LeadIQ.

When was Chicken of the Sea founded?

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Chicken of the Sea was founded in 1914.
Chicken of the Sea

Chicken of the Sea

Food and Beverage ManufacturingCalifornia, United States201-500 Employees

Chicken of the Sea is the consumer-facing brand of Thai Union North America, the North American division of Thai Union Group Public Company Limited. The global entity, Thai Union, is the #1 ranked global food products company on the 2019 Dow Jones Sustainability Index. As the world's most trusted seafood leader, Thai Union has leveraged its expertise to bring high quality, safe and delicious seafood products to consumers across the world for over 40 years.

Thai Union's brand portfolio includes the iconic Chicken of the Sea brand, which has been an American favorite for over 100 years. Our global footprint also includes leading brands in Thailand like Sealect, Fisho, Marvo and Bellotta, and highly recognized European brands like John West, Petit Navire, Parmentier, Mareblu, King Oscar and Rugen Fisch.

As a global seafood leader, we recognize our responsibility to set the standard for social, environmental and economic responsibility. SeaChange, Thai Union's sustainability strategy, has measurable commitments to deliver real, lasting changes in the way we operate and drive positive transformation through the global seafood industry. Thai Union is a proud member of the United Nations Global Compact and a founding member of the International Seafood Sustainability Foundation (ISSF). Thai Union North America partners with the Monterey Bay Aquarium, Cabrillo Marine Aquarium and Feeding America as part of its commitment to corporate social responsibility.

Section iconCompany Overview

Headquarters
2150 E Grand Ave El Segundo, California 90245 US
NAICS Code
311 - Food Manufacturing
Founded
1914
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Chicken of the Sea's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Chicken of the Sea's revenue is in the range of $50M$100M

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