Growth Potential With a revenue range of 10 to 25 million dollars and a relatively small team of 11 to 50 employees, Chilson Wilcox Inc represents a mid-sized retail player that may be looking to expand operations or enhance technological capabilities.

Digital Engagement The company's use of a diverse tech stack including Microsoft Clarity and Adobe Tag Manager indicates an active focus on website analytics and digital marketing, offering opportunities for advanced analytics or personalization solutions.

Market Positioning Operating within the competitive retail industry alongside large players like Graybar and Rexel USA suggests a need for differentiated sales strategies, potentially focusing on niche market segments or specialized services.

Technology Adoption Employing multiple web technologies and servers highlights an infrastructure open to modernization or integration of innovative retail tech solutions such as e-commerce enhancements or supply chain management tools.

Networking Opportunities Given its industry connections and comparable companies with extensive workforce and revenue, Chilson Wilcox could benefit from strategic partnerships or technology alliances that facilitate growth and scalability.