Leadership Growth Position ChoicePoint as a partner for leadership and managerial coaching combined with TTI Success Insights profile tools to help client teams improve performance and retention. Target midmarket firms seeking structured development programs and measurable results. Offer bundles that combine coaching, employee development, and assessments to unlock leadership potential.

HR and Hiring Leverage expertise in job benchmarking, hiring, and HR consulting to help firms streamline recruiting and onboarding. Propose a retainer for ongoing HR services plus access to benchmarking data and process improvement. Emphasize cost savings and faster time to fill through repeatable frameworks.

Boutique Advantage As a small boutique with highly personalized service, ChoicePoint can win clients who need flexible coaching and customized development plans. Highlight rapid delivery, tailored programs, and easy scheduling as differentiators for mid sized firms wary of large vendors.

Tech Enabled Capitalize on the current tech stack including Microsoft 365 to deliver scalable virtual training, e learning content, and progress analytics. Propose integration with client systems or offer a hosted learning solution to measure adoption and ROI of development programs.

Regional Growth Leverage Charleston base to scale across the southeast through partnerships, referrals, and remote coaching programs. Focus on industries with strong demand for leadership development and HR solutions, such as professional services and manufacturing, to build a recurring revenue stream.