ChurchillGroup Qualitative Research LLC Employee Directory

Market ResearchConnecticut, United States2-10 Employees

ChurchillGroup Qualitative Research LLC specializes in qualitative market research and does not position itself as a full-service firm. It conducts studies for both consumer and B2B clients, recognizing that each segment has distinct research needs. The firm seeks to deliver deeper, novel insights that are directly relevant to business challenges and provide actionable implications for decision-making.

In addition to conventional qualitative methods, the company makes its Practicalized Techniques toolkit available to improve study planning, recruitment, interviewing, and reporting, typically without an extra professional fee. Based in New Canaan, Connecticut, it operates as a small, specialized firm. It also offers a Two-Part Lifetime Service Promise, described as unique in the industry.

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