Global Financial Network Citi, as a global bank, operates in hundreds of countries and cities, offering a vast network for potential international sales opportunities.

Trusted Partner in Finance Citi's 200 years of experience and focus on enabling economic progress position it as a trusted partner for clients, creating opportunities for long-term partnerships and cross-selling.

Robust Technology Integration With a tech stack including Salesforce and DB2, Citi emphasizes technology, presenting avenues for solution-based selling and tech integration services.

Stable Financial Position With a revenue of $1B and significant funding, Citi's stable financials indicate a strong customer base and potential for upselling financial services to existing clients.

Competitive Analysis Insights Comparative analysis with similar companies like Goldman Sachs and Bank of America can provide insights into market positioning, competitive advantages, and potential areas for market penetration.