Digital Engagement The City of Big Rapids utilizes modern web technologies such as jQuery, JavaScript, and Open Graph, indicating a focus on digital communication and online service delivery, which offers opportunities for enhanced e-government solutions and civic engagement platforms.

Moderate Revenue Scale With an annual revenue ranging from 1 million to 10 million USD, the city represents a mid-sized municipal market segment that may be receptive to cost-effective technology upgrades and specialized government solutions.

Operational Technologies The adoption of SAP for maintenance and repair management suggests an emphasis on efficient municipal operations, highlighting potential for supply chain, asset management, and maintenance software solutions tailored for public sector needs.

Growth Potential As a small government entity with up to 50 employees, the City of Big Rapids may benefit from scalable solutions that support workforce management, employee engagement, and public service efficiency as the community grows.

Industry Positioning Compared to similar municipalities like Stanton and Cadillac, Big Rapids remains a key local government player open to technology partnerships, offering opportunities to customize solutions that address local governance and community service priorities.