Insights

Premier SMSF Class is a leading Australian cloud-based SMSF software provider with a market-leading position and a focus on delivering innovative technology and data solutions to clients, presenting a strong opportunity to upsell advanced analytics, integration, and advisory services to accelerate client success.

Acquisition Momentum With the NowInfinity acquisition and integration into HUB24, Class demonstrates growth through strategic partnerships, signaling opportunities to propose joint go-to-market plans, expanded feature sets, and bundled solutions to cross-sell to HUB24 and NowInfinity ecosystems.

Data & BI Focus Class already employs a tech stack that includes Grafana, Power BI, Datadog, and NetSuite, indicating readiness for data analytics, monitoring, and ERP integrations—ideal for selling advanced dashboards, custom reporting, and performance monitoring services.

Growth Indicators Recent conference activity and strong SMSF establishment trends (record highs in quarterly data) point to a growing market with increasing demand for cloud-based SMSF administration, presenting opportunities to offer onboarding, migration support, and scalable SaaS expansions.

Strategic Partnerships Historical collaborations (Cloudoffis, STEM Returners, HeirWealth integration) and ongoing ecosystem alignment suggest a fertile landscape for channel programs, co-developed solutions, and integrator-focused sales motions to expand Class’s footprint.

Similar companies to Class

Class Tech Stack

Class uses 8 technology products and services including Grafana, Power BI, Chef Infra, and more. Explore Class's tech stack below.

Media & News

Class's Email Address Formats

Class uses at least 3 email formats:
Class Email FormatsExamplePercentage
First.Last@class.com.auJohn.Doe@class.com.au
96%
First.Middle@class.com.auJohn.Michael@class.com.au
3%
FLast@class.com.auJDoe@class.com.au
1%

Frequently Asked Questions

What is Class's phone number?

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You can contact Class's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Class's stock symbol?

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Class is a publicly traded company; the company's stock symbol is CLAS-UN.

What is Class's official website and social media links?

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Class's official website is class.com.au and has social profiles on LinkedIn.

How much revenue does Class generate?

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As of August 2026, Class's annual revenue is estimated to be $25M - $50M.

What is Class's SIC code and NAICS code?

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Class's SIC code is 7372 - Prepackaged Software and NAICS code is 5112 - Software Publishers.

How many employees does Class have currently?

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As of August 2026, Class has approximately 201 employees across 5 continents, including Oceania, North America and Asia. Key team members include National Client Relationship Manager - Institutional And Multidisciplined Firms: D. M., General Manager, Operations: K. B. and Devops Manager: N. B. Explore Class's employee directory with LeadIQ.

What industry does Class belong to?

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Class operates in the Software Development industry.

What technology does Class use?

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Class's tech stack includes Grafana, Power BI, Chef Infra, NetSuite, Microsoft Intune, Palo Alto Firewalls, Datadog and Miro.

What is Class's email format?

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Class's email format typically follows the pattern of First.Last@class.com.au. Find more Class email formats with LeadIQ.

When was Class founded?

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Class was founded in 2005.
Class logo

Class

Software DevelopmentNew South Wales, Australia201-500 Employees

Class is a Sydney-based software developer focused on cloud-based SMSF administration and wealth accounting solutions. Its platform enables trustees and advisers to manage Self-Managed Super Funds with streamlined administration and data-driven client experiences. The company emphasizes a deep understanding of its users, shaping its products around their journeys and outcomes. It expanded its offerings through the acquisition of NowInfinity and now operates within the HUB24 group, strengthening its capabilities within an integrated ecosystem.

Its primary customers are SMSF administrators and other professionals in the Australian wealth management space seeking cloud-based administration and reporting. In 2025, Class announced a partnership with HeirWealth, including integration with Class Super, reflecting ongoing collaboration within the wealthtech sector.

Section iconCompany Overview

Phone number
SIC Code
7372 - Prepackaged Software
Stock Symbol
CLAS-UN
NAICS Code
5112 - Software Publishers
Founded
2005
Employees
201-500

Section iconFunding & Financials

  • $25M - $50M

    Class's revenue is estimated to be in the range of $25M - $50M

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