CLEAN Cause
Food and Beverage ServicesTexas, United States11-50 Employees
CLEAN Cause is a small to mid-sized beverage company based in Austin, Texas, operating in the food and beverage services sector. It specializes in Yerba Mate beverages, including a zero-calorie sparkling line introduced in 2020 and a non-carbonated organic Yerba Mate option launched in 2023. A central feature of its model is a giveback program, CLEAN Kickstarts, which aims to support addiction recovery and reintegration by helping early-recovery individuals establish routines and obtain employment in a structured, safe environment. The company allocates giveback funds to communities locally where its products are sold, including online purchases that support recovery efforts. Its target market comprises consumers seeking specialty beverages with a social impact, within a premium segment of the market. The business operates from Austin and maintains an emphasis on tying product purchases to outcomes in addiction recovery, positioning itself as a purpose-driven entrant in the beverage industry.