ClearScore (formerly Aro Finance Limited) Email Format

Financial ServicesEngland, United Kingdom51-200 Employees

Aro, a Manchester-based financial services firm, has launched ClearScore Everywhere, an embedded finance solution. The platform allows retailers and other financial services partners to offer real-time credit options on their own websites and apps, extending ClearScore’s credit-matching capabilities to third-party channels and forming a B2B2C marketplace.

Consumers gain access to credit cards, loans, and car finance through a network of more than 150 partners, with decisioning grounded in credit data, affordability considerations, and open banking data. By linking with partners such as Asda and Co-op, the approach aims to help people find suitable credit products when they need them most. The development reflects a broader move within financial services toward embedded finance, positioning Aro within a scalable, partner-led distribution model.

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