Insights

Growing User Base Cleo has helped millions of individuals improve their financial habits, indicating a large and engaged customer community that may be open to additional financial products or services.

Strong Funding and Valuation With $81 million in funding and a valuation of 500 million dollars, Cleo is well-positioned for expansion and partnership opportunities in financial technology and embedded financial services.

Focus on Financial Wellness Cleo’s mission to reshape the relationship with money and promote financial well-being presents opportunities for collaborations with financial advisory firms, insurtech companies, or wellness platforms.

Tech-Savvy Audience Utilizing advanced technologies such as AI, Apache Spark, and cloud services, Cleo attracts a tech-oriented demographic that might be receptive to innovative financial tools and integrations.

Market Positioning Cleo’s emphasis on inclusivity, humor, and transparency positions it as a disruptive player in the financial services sector, suitable for partnerships with brands targeting the next-generation consumer seeking authentic financial solutions.

Similar companies to Cleo

Cleo Tech Stack

Cleo uses 8 technology products and services including Canva, Apache Spark, SendGrid, and more. Explore Cleo's tech stack below.

  • Canva
    Audio, Video, Graphics
  • Apache Spark
    Big Data Processing
  • SendGrid
    Email Delivery
  • Okta
    Identity Verification
  • Microsoft
    Miscellaneous
  • Priority Hints
    Performance
  • Heroku
    Platform As A Service
  • Java
    Programming Languages

Media & News

Cleo's Email Address Formats

Cleo uses at least 1 format(s):
Cleo Email FormatsExamplePercentage
First@meetcleo.comJohn@meetcleo.com
64%
First.L@meetcleo.comJohn.D@meetcleo.com
24%
Last@meetcleo.comDoe@meetcleo.com
11%
First.Last@meetcleo.comJohn.Doe@meetcleo.com
1%

Frequently Asked Questions

Where is Cleo's headquarters located?

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Cleo's main headquarters is located at 56 Shoreditch High Street, Unit 2.10. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Cleo's stock symbol?

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Cleo is a publicly traded company; the company's stock symbol is CLEO.JK.

What is Cleo's official website and social media links?

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Cleo's official website is meetcleo.com and has social profiles on LinkedInCrunchbase.

What is Cleo's NAICS code?

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Cleo's NAICS code is 52 - Finance and Insurance.

How many employees does Cleo have currently?

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As of December 2025, Cleo has approximately 511 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief People Officer: M. M.Chief Economics Officer: C. H.Chief Financial Officer: C. I.. Explore Cleo's employee directory with LeadIQ.

What industry does Cleo belong to?

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Cleo operates in the Financial Services industry.

What technology does Cleo use?

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Cleo's tech stack includes CanvaApache SparkSendGridOktaMicrosoftPriority HintsHerokuJava.

What is Cleo's email format?

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Cleo's email format typically follows the pattern of First@meetcleo.com. Find more Cleo email formats with LeadIQ.

How much funding has Cleo raised to date?

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As of December 2025, Cleo has raised $81M in funding. The last funding round occurred on Jun 16, 2022 for $81M.

When was Cleo founded?

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Cleo was founded in 2016.

Cleo

Financial ServicesEngland, United Kingdom501-1000 Employees

Cleo. Where AI meets money. 

Cleo launched in 2016 by people who have been burned by banks. Fed up with the broken system, we decided it was time to make a change. 

Since then, the cost of living has skyrocketed, the rich have continued getting richer, and our vision has only become clearer. 

Our mission? To change the world's relationship with money.

Cleo is a platform for the 99% – an AI assistant defining a new category, one that goes beyond saving and budgets to actually changing how we feel about our finances. 

Using simplicity and humor, she’s helped millions of people improve their relationship with money, because we believe that everyone has the potential to achieve financial well-being in just one generation. 

Through a personalized chat, she provides you with deep insight about your money and tailored financial tools that increase your ability to save, all while making you laugh. 

We’re a product for the next generation. That means that we are committed to inclusive and unbiased financial growth for all. It also means dropping the BS.

In the past year or so we’ve grown the Cleo team from 100 to 250+, and closed a $80m Series C led by Sofina (that’s a $500M valuation).

Want to get involved? 

You know that awful feeling when you wake up wondering if what you’re about to do for the next 8 hours actually matters? That doesn’t happen here much. 

Everything we do is grounded in purpose. And because we’re all showing up for the same reason, collaboration comes easy.

We have a culture of stepping up. We want, and expect you to grow and develop. You’ll have our support in everything you do. But more importantly, you’ll have our trust. 

We treat our people as humans first, employees second, which means giving everyone a voice. All perspectives are embraced here.

Section iconCompany Overview

Headquarters
56 Shoreditch High Street, Unit 2.10
Stock Symbol
CLEO.JK
NAICS Code
52 - Finance and Insurance
Founded
2016
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $81M

    Cleo has raised a total of $81M of funding over 7 rounds. Their latest funding round was raised on Jun 16, 2022 in the amount of $81M.

  • $100M$250M

    Cleo's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $81M

    Cleo has raised a total of $81M of funding over 7 rounds. Their latest funding round was raised on Jun 16, 2022 in the amount of $81M.

  • $100M$250M

    Cleo's revenue is estimated to be in the range of $100M$250M

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