CLEVERMAN
ManufacturingNew York, United States11-50 Employees
Cleverman is a New York City-based manufacturing company that offers at-home male grooming products, beginning with customizable hair color and related hair-care solutions. The products are designed to align with each man's personal goals, emphasizing a highly personalized, high-quality experience delivered directly to customers. The brand emphasizes clean formulations, vegan options, and cruelty-free testing, and it seeks environmentally responsible packaging and responsible suppliers. Its target market comprises men who want to look good, feel good, and project their best selves, with a focus on confidence building through personalized grooming. The company positions itself within the manufacturing and direct-to-consumer space, aiming to tailor solutions to individual needs by listening to customers. In 2023 Cleverman launched All-in-One Reusable Kits sold on Amazon, marking a notable product expansion that broadens its at-home grooming offering.