Insights

Strategic acquistion Cluno has changed hands multiple times through acquisitions, most recently sold by Cazoo to ViveLaCar and The Platform Group. This indicates potential for cross-selling fleet and subscription solutions to new ownership networks and collaborators.

Growth opportunities in Europe With a history of European expansion and a flexible mobility model, there is potential to target European fleet operators, leasing companies, and automotive retailers seeking to add subscription offerings or digital onboarding models.

Digital onboarding focus Cluno emphasizes fully digital car subscription processes, including online booking and app interactions. This suggests a value proposition for partners needing rapid, scalable customer onboarding and identity verification integrations.

Financial and funding signals Despite relatively modest revenue, Cluno has attracted substantial funding and debt financing in the past, indicating appetite from investors and potential for partnerships that leverage capital-efficient subscription models or co-financing for fleet subscriptions.

All-inclusive mobility The subscription model bundles registration, insurance, maintenance, and taxes. This creates sales opportunities with insurance providers, maintenance networks, and telemetry/insight partners to extend bundled services or improve risk management for subscription fleets.

Cluno Tech Stack

Cluno uses 8 technology products and services including Ansible, Contentful, CircleCI, and more. Explore Cluno's tech stack below.

Media & News

Cluno's Email Address Formats

Cluno uses at least 1 format(s):
Cluno Email FormatsExamplePercentage
First.Last@cluno.comJohn.Doe@cluno.com
96%
FirstLast@cluno.comJohnDoe@cluno.com
2%
F_Last@cluno.comJ_Doe@cluno.com
2%

Frequently Asked Questions

What is Cluno's official website and social media links?

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Cluno's official website is cluno.com and has social profiles on LinkedInCrunchbase.

How much revenue does Cluno generate?

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As of July 2026, Cluno's annual revenue is estimated to be <$1M.

What is Cluno's NAICS code?

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Cluno's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Cluno have currently?

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As of July 2026, Cluno has approximately 6 employees across 1 continents, including Europe. Key team members include Head Of Data: M. E.Team Lead Partner And Cooperations: N. L.B2b Sales Manager: T. S.. Explore Cluno's employee directory with LeadIQ.

What industry does Cluno belong to?

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Cluno operates in the Motor Vehicle Manufacturing industry.

What technology does Cluno use?

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Cluno's tech stack includes AnsibleContentfulCircleCIPostmanSketchMagentoNotionBitbucket.

What is Cluno's email format?

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Cluno's email format typically follows the pattern of First.Last@cluno.com. Find more Cluno email formats with LeadIQ.

How much funding has Cluno raised to date?

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As of July 2026, Cluno has raised $190M in funding. The last funding round occurred on Sep 24, 2019 for $154M.

When was Cluno founded?

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Cluno was founded in 2017.
Cluno logo

Cluno

Motor Vehicle ManufacturingBavaria, Germany2-10 Employees

Cluno operates a digital car subscription service that bundles most costs of having a car into a single fixed monthly payment. The package includes registration, liability and comprehensive insurance with a deductible, vehicle tax, GEZ fees, maintenance, winter tires, and routine inspections, while excluding fuel, electricity, AdBlue, windscreen washer fluid, and motor oil. Subscriptions are bookable online or via an app, and after a minimum term of six months customers may return or switch vehicles with three months' notice.

Cluno is based in Munich, Bavaria, and operates in the motor vehicle manufacturing space through a digitally managed mobility model. In February 2023, ViveLaCar GmbH acquired Cluno, reflecting consolidation in the European car subscription sector.

Section iconCompany Overview

Website
cluno.com
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2017
Employees
2-10

Section iconFunding & Financials

  • $190M

    Cluno has raised a total of $190M of funding over 4 rounds. Their latest funding round was raised on Sep 24, 2019 in the amount of $154Mas a debt_financing.

  • <$1M

    Cluno's revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • $190M

    Cluno has raised a total of $190M of funding over 4 rounds. Their latest funding round was raised on Sep 24, 2019 in the amount of $154Mas a debt_financing.

  • <$1M

    Cluno's revenue is estimated to be in the range of <$1M

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