Long-standing Local Presence Coastal Connection has been serving the Myrtle Beach area since 2002, establishing a strong local reputation and loyal customer base, which can facilitate targeted outreach and trust-building.

Small Business Specialization With a focus on small business technology management, there is potential to offer scalable managed services, cybersecurity solutions, and data recovery packages tailored to similar size companies.

Diverse Service Offerings Providing remote and onsite IT services, including network security, device management, and compliance, positions Coastal Connection to upsell comprehensive security packages to businesses seeking reliable IT support.

Limited Financial Data The absence of detailed financial information suggests a lean operation or early-stage growth, enabling upselling of cost-effective, scalable IT solutions that support business expansion.

Community Market Focus Serving a regional community with several local chambers indicates an opportunity to develop networking and partnership opportunities within local business associations for cross-promotional services.