Community Partnerships Opportunity to expand collaboration with local health initiatives and cancer awareness events, leveraging co-branded sponsorships and patient transportation programs to reach an affluent Southwest Florida audience and drive showroom foot traffic.

Upsell and Service Leverage existing two-time Ford President's Award recognition to position premium service packages and maintenance plans for both new and pre-owned Ford customers, driving service retention and higher lifetime value.

Digital Advertising Utilize current tech stack to optimize targeted campaigns for inventory promotions, service specials, and event-driven promotions, aiming to increase qualified leads from the 11-50 employee business community and local households.

Financing Growth Revenue range indicates mid-market scale with potential for tiered financing and trade-in programs, enabling targeted offers to convert in-market buyers and boost average deal size.

Community Presence Expand local visibility through Sip and Stroll style events and charity partnerships to attract new customers, generate positive PR, and create opportunities for cross-selling service and vehicle sales.