Community Partnerships The Columbus Blue Jackets have active community engagement through partnerships with local events such as Butch Bando's Fantasy of Lights and collaborations with the City of Columbus. These partnerships offer opportunities for targeted sponsorships, experiential marketing, and localized promotional campaigns.
Fan Engagement Initiatives Recent promotions like Black Friday deals and collaborations with fashion-forward brands such as Line Change demonstrate the team's focus on enhancing fan engagement and loyalty. These initiatives suggest potential for marketing collaborations and merchandise tie-ins.
Media Presence The Blue Jackets have established ongoing media partnerships with local radio stations, providing a platform for advertising and promotional activities. This media presence can be leveraged for targeted advertising and brand awareness campaigns.
Market Size & Revenue With a revenue range of 100 to 250 million dollars and a sizable employee base, the team operates within a competitive NHL market. This scale offers opportunities for B2B solutions, sponsorship deals, and premium experience offerings.
Upcoming Opportunities Recent hires and strategic promotions suggest ongoing organizational growth and a readiness to adopt new technologies and services, presenting sales teams with prospects in sports tech, coaching solutions, and fan experience enhancements.