Small biz potential Target service offerings and pricing tailored for small businesses in the Austin area, emphasizing affordable, scalable IT support and proactive maintenance to grow with client needs.

Local labs Leverage Erick's charitable computer lab initiatives as a differentiator; propose partnerships for ongoing community computer labs or funded devices, creating positive PR and pipeline for SMB clients needing education-focused tech services.

Tech stack Position as a fast, local troubleshooting partner with emphasis on rapid issue resolution, remote diagnostics, and lightweight on-site support leveraging Cloudflare optimizations and WordPress-based assets for quick wins.

Revenue growth Offer managed services and fixed-price retainers to stabilize revenue near current levels; upsell by adding cybersecurity, data backup, and device refurbishing services to expand wallet share with existing customers.

Community credibility Highlight 17 years of local presence and charitable impact to build trust; use customer success stories and local case studies to win new clients seeking reliable, community-minded IT partners.