Security Upsell Conaway Ice Co already employs Cloudflare Bot Management and reCAPTCHA, signaling a security minded approach for their website. There is an opportunity to expand with comprehensive security services, including periodic vulnerability assessments, threat monitoring, and managed protection tailored to a small team.

Analytics Advantage Snowplow usage shows a data driven mindset. You could offer analytics consulting, dashboard development, and integration between their accounting and client reporting data to improve decision making and billing optimization for their practice.

Cloud Security Microsoft 365 adoption points to reliance on cloud productivity. Propose licensing optimization, security enhancements, backup and disaster recovery, and managed IT services to reduce manual tasks and downtime for a lean staff.

Web Presence Front end technologies like Vue.js and Video.js suggest a modern web presence. Opportunities include web performance optimization, SEO improvements, content management, and enhanced video hosting to attract and retain clients.

Outsourced Accounting With a small team and modest revenue, there is room to grow through outsourced accounting and advisory services. Position as a cost effective partner for bookkeeping, payroll, tax, and strategic planning that scales with their business needs.