Local Marketing Opportunity Enhance local visibility through optimized Google My Business and local SEO, coupled with reputation management and local PPC to attract more patients in Seymour and nearby communities.

Web Presence Optimization Leverage their WordPress-based site with a modern, mobile-friendly redesign, faster loading times, secure patient intake forms, and clear CTAs to improve online appointment conversions.

Patient Engagement Tools Introduce online scheduling, automated appointment reminders, and a patient portal that integrates with existing practice management systems to reduce no-shows and improve patient experience.

Analytics and Advertising Provide analytics, reporting, and managed social advertising on Facebook to optimize patient acquisition costs, track ROI, and support seasonal campaigns.

Partnership and Growth Position as a preferred local eye care provider by pursuing partnerships with nearby clinics, senior centers, and insurers, while cross-promoting eyewear services and routine exams to expand share of wallet.